
Regional Sales Manager-State Head Kerala
5 days ago
Job Purpose:
The Regional Sales Manager will be responsible for driving sales, revenue growth, and market penetration of Ascolite construction chemical products in the assigned zone. The role includes leading and developing a sales team, establishing strong channel networks, managing key accounts, and implementing strategies to achieve business targets.
Key Responsibilities:
- Develop and execute state sales strategies aligned with company objectives.
- Achieve monthly, quarterly, and annual sales targets for construction chemical products.
- Manage, guide, and motivate a team of Area Sales Managers / Sales Executives.
- Identify and appoint distributors, channel partners, and applicators across the Kerala state
- Build and maintain strong relationships with architects, consultants, contractors, builders, and key decision-makers.
- Monitor competitor activities, pricing, and market trends to recommend corrective actions.
- Ensure effective implementation of promotional campaigns, trade meets, and product demonstrations.
- Review sales performance, prepare forecasts, and submit regular MIS reports to senior management.
- Collaborate with the Technical & R&D team to provide product support, training, and solutions to clients.
- Drive collections, credit control, and ensure timely payments from customers/distributors.
Key Skills & Competencies:
- Strong business acumen with proven experience in construction chemicals / building materials industry.
- Excellent leadership and team management skills.
- Strong negotiation, networking, and relationship-building abilities.
- Analytical mindset with problem-solving capabilities.
- Proficiency in MS Office and CRM tools.
- Willingness to travel extensively across the state.
Qualifications & Experience:
- Bachelor's degree in Civil Engineering / Chemistry / MBA in Marketing (preferred).
- 10–15 years of sales experience in construction chemicals / building materials.
- Minimum 4–5 years in a regional managerial role handling state operations.
can email or WhatsApp
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