Lead Marketing

1 month ago

hyderabad, India Dr Reddy's Laboratories Limited Full time
Job Description

Mandatory Skills: Marketing communication, Content creation, Digital marketing & analytics, Marketing research

 

Purpose: Plan and Lead marketing activities of our biosimilar products in existing markets and launch in new markets.

Job Responsibility :

  • Manage Marketing Campaigns.
  • Define and manage our brands across countries.
  • Conduct customer and market research.
  • Create content for product presentation/communication and training.
  • Produce marketing and promotional materials.
  • Prepare and present periodic market data/intelligence reports.
  • Coordinate with external/internal stakeholders.

Required Technical and Professional Expertise

  • Knowledge of technical and regulatory requirements for pharmaceutical/biologics marketing.
  • Experience of marketing pharmaceutical/biosimilar products in different countries like US/EU/others.
  • Scientific background with ability to learn the science involved in Biologics/Biosimilars.
  • Experienced in conducting both primary and secondary research.
  • Working in a team-based environment.
  • Skilled in handling digital apps and tools

 

 


Qualifications

Mandatory Skills: Marketing communication, Content creation, Digital marketing & analytics, Marketing research

Required Technical and Professional Expertise

  • Knowledge of technical and regulatory requirements for pharmaceutical/biologics marketing.
  • Experience of marketing pharmaceutical/biosimilar products in different countries like US/EU/others.
  • Scientific background with ability to learn the science involved in Biologics/Biosimilars.
  • Experienced in conducting both primary and secondary research.
  • Working in a team-based environment.
  • Skilled in handling digital apps and tools

 

Years Of Experience :  5-10 Years

 

Education/Qualification : MBA

 

Mandatory Skills: Brand Management, Marketing Management, Marketing Strategy, Product Launch, marketing campaigns, marketing communication


Additional Information


Benefits Offered
At Dr. Reddy’s we actively help to catalyse your career growth and professional development through personalised learning programs.
The benefits you will enjoy at Dr. Reddy’s are on par with the best industry standards. They include, among other things and other essential equipment, joining & relocation support, family support (Maternity & Paternity benefits), learning and development opportunities, medical coverage for yourself and your family, life coverage for yourself.
Our Work Culture
Ask any employee at Dr. Reddy’s why they come to work every day and they’ll say, because Good Health Can’t Wait. This is our credo as well as the guiding principle behind all our actions. We see healthcare solutions not only as scientific formulations, but as a means to help patients lead healthier lives, and we’re always attuned to the new and the next to empower people to stay fit. And to do this, we foster a culture of empathy and dynamism. People are at the core of our journey over the last few decades. They have been supported by an enabling environment that buoys individual ability while fostering teamwork and shared success. We believe that when people with diverse skills are bound together by a common purpose and value system, they can make magic.
For more details, please visit our career website at

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