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CRM Manager

2 months ago

Mumbai, India Schbang Full time
Expectations:
The CRM Manager will look after the development, implementation, and maintenance of CRM/CDP/Marketing Automation platforms for new and existing clients. This role will also play a key role in setting up Social Listening and ORM platforms, managing WhatsApp marketing accounts and handling automated marketing communications. The ideal candidate should possess strong communication skills and the ability to collaborate with both internal teams and external clients and vendors.
Experience required:
2-4 years in a CRM Executive or similar roles
Responsibilities:
Manage and assist in the implementation of CRM systems for new clients.
Oversee the maintenance of CRM systems for existing clients.
Collaborate with internal teams and clients to ensure projects are continuously aligned with business objectives
Manage and assist the internal team for set-up of custom platforms and solutions
Identify opportunities for improving client strategy based on BAU activities and insights.
Manage and assist in the implementation of marketing workflows using CRM/CDP/MA platforms
Coordinate with internal business verticals, including Operations, Finance and Business Development teams
Liaise with external stakeholders such as clients and vendors
Key requirements:
Bachelor's degree in Marketing, Technology, Business, or a related field.
Prior experience in working with MarTech or CRM-specific projects
Certification in Salesforce CRM would be an added advantage
Strong understanding of CRM/CDP/MA platforms (like Zoho, Salesforce, HubSpot, CleverTap etc.)
Good understanding of system integrations and middlewares
Excellent project management skills and the ability to manage multiple projects simultaneously
Strong analytical skills to derive actionable insights from data
Excellent communication and interpersonal skills.
Proficiency in Social Listening tools would be a plus
Prior experience in WhatsApp marketing can be beneficial
Detail-oriented and able to bring innovative changes/improvements in existing processes
Ability to collaborate effectively with cross-functional teams.
Strong organisational skills with the ability to prioritise tasks.
Candidate Preffered - Mumbai Only