Performance Marketing Specialist

3 hours ago

Delhi, India Gulika Apparel Full time

Job Description Performance Marketing Specialist (E-Commerce)

Position: Performance Marketing Specialist

Location: New Delhi, Pitampura

Reports To: Head of E-Commerce / Marketing Manager

Role Overview

We are seeking a highly driven Performance Marketing Specialist to manage and optimize paid

marketing campaigns across multiple digital platforms. The role will focus on driving sales,

improving ROI, acquiring new customers, and scaling revenue for our e-commerce business.

Key Responsibilities

  • Plan, execute, and optimize performance marketing campaigns across channels such as

Google Ads, Meta Ads, Amazon Ads, and other paid media platforms.

  • Manage end-to-end campaign execution: budgeting, targeting, creatives, A/B testing, and

tracking.

  • Monitor campaign performance to maximize ROI, ROAS, and conversions.
  • Develop and optimize retargeting and remarketing strategies.
  • Collaborate with the design/content team for high-performing creatives.
  • Optimize product listings, keywords, and ad placements for marketplaces.
  • Stay updated on platform algorithms, industry trends, and competitor strategies.
  • Prepare detailed performance reports, dashboards, and insights for management.
  • Work closely with e-commerce, SEO, and sales teams to align campaigns with business goals.

Key Skills & Competencies

  • Strong hands-on experience with Google Ads, Meta Ads, Amazon Ads.
  • Excellent understanding of CPC, CPM, CPA, ROAS, CTR, Conversion Funnels, and Attribution

Models.

  • Strong analytical skills with expertise in Google Analytics, GA4, and Data Studio/Power BI.
  • Proficiency with keyword tools (SEMRush, Helium 10, Jungle Scout, etc.) is a plus.
  • Knowledge of e-commerce platforms (Shopify, Magento, WooCommerce, Amazon, Flipkart,

Myntra, etc.).

  • Strong problem-solving, decision-making, and optimization mindset.
  • Ability to manage multiple campaigns and budgets simultaneously.

Qualifications

  • Bachelors/Masters degree in Marketing, Business, or related field.
  • 36 years of experience in performance marketing for e-commerce.
  • Proven track record of scaling campaigns with strong ROI.
  • Marketplace advertising (Amazon, Flipkart, Myntra) experience is highly desirable.
  • Certification in Google Ads, Meta Blueprint, or Amazon Advertising preferred.

Performance Metrics (KPI)

  • Return on Ad Spend (ROAS)
  • Cost per Acquisition (CPA)
  • Customer Acquisition Cost (CAC)
  • Revenue & sales growth from campaigns
  • New vs. Repeat customer acquisition rati

  • Performance Marketing

    1 week ago

    Delhi, Delhi, India BeondX - Performance Marketing Full time

    **We're looking for (Hyper creative) Omni-channel Performance Marketing Specialists with anywhere between 1-3 years of experience (preferably agency) in Delhi NCR.** **CTC- 6 to 10 LPA** **Company Description** BeondX® is a leading global Performance Marketing company based in India. It is a part of Meliorate Solutions Pvt Ltd, which has served for over...

  • Performance Marketing

    5 days ago

    Delhi, India BeondX - Performance Marketing Full time

    We're looking for (Hyper creative) Performance Marketing Specialists with anywhere between 2-4 years of experience (preferably agency) in Delhi NCR. **BeondX** is a leading global Performance Marketing company based in India. It is a part of Meliorate Solutions Pvt Ltd, which is a pioneer in Technology Services serving for over a decade. **BeondX**...

  • Performance Marketer

    1 week ago

    Delhi, Delhi, India Klever Marketing Full time ₹ 15,00,000 - ₹ 28,00,000 per year

    Company DescriptionKlever Marketing is a value-led digital growth partner based in Delhi, India. We are a passionate, tight-knit team dedicated to delivering forward-thinking ideas. Our services include creating brand identities, designing and building websites, and delivering impactful marketing campaigns that empower brands and positively impact...

  • Performance Marketing Specialist

    2 weeks ago

    Delhi, Delhi, India Gulika Apparel Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Job Description Performance Marketing Specialist (E-Commerce)Position: Performance Marketing SpecialistLocation: New Delhi, PitampuraReports To: Head of E-Commerce / Marketing ManagerRole OverviewWe are seeking a highly driven Performance Marketing Specialist to manage and optimize paidmarketing campaigns across multiple digital platforms. The role will...

  • Performance Marketing Executive

    2 weeks ago

    Delhi, Delhi, India Red Realm Marketing Full time

    As a Performance Marketing Wizard, you will be responsible for sprinkling magic dust on our performance marketing campaigns to make them soar to new heights. You will work closely with our marketing team to conjure up creative ideas that will drive customer acquisition and revenue growth. You'll need to be quick on your feet, with the ability to pull rabbits...

  • Marketing Specialist

    2 weeks ago

    Delhi, Delhi, India Prom Marketing Pvt. Ltd. Full time ₹ 5,00,000 - ₹ 8,00,000 per year

    Company DescriptionProm Marketing Pvt. Ltd. is a Delhi-based marketing company specializing in comprehensive marketing and advertisement solutions, including digital marketing, magazine branding, and documentary movies. We provide a range of ad services—Video Ads, Text Ads, Linkedin Ads, Twitter Ads, Display Ads, YouTube Ads, Facebook Ads, Banner Ads, and...

  • Marketing Specialist

    2 hours ago

    Delhi, India Prom Marketing Pvt. Ltd. Full time

    Company Description Prom Marketing Pvt. Ltd. is a Delhi-based marketing company specializing in comprehensive marketing and advertisement solutions, including digital marketing, magazine branding, and documentary movies. We provide a range of ad services—Video Ads, Text Ads, Linkedin Ads, Twitter Ads, Display Ads, YouTube Ads, Facebook Ads, Banner Ads, and...

  • Performance Marketing Specialist

    1 day ago

    Delhi, Delhi, India Idenfo Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Performance Marketing Specialist Location: IndiaType: Full-timeIndustry: B2B SaaS Who We Are: Welcome to Idenfo, A Fintech company committed to providing an integrated Anti Money Laundering platform and top-notch compliance advisory services. We are a growing company where people are the most valuable asset. Job Overview: As the Performance Marketing...

  • Performance Marketing Executive

    2 weeks ago

    Delhi, India Red Realm Marketing Full time

    **Job Summary**: As a Performance Marketing Wizard, you will be responsible for sprinkling magic dust on our performance marketing campaigns to make them soar to new heights. You will work closely with our marketing team to conjure up creative ideas that will drive customer acquisition and revenue growth. You'll need to be quick on your feet, with the...

  • performance marketing specialist

    1 week ago

    Delhi, Delhi, India Taxmann Full time ₹ 15,00,000 - ₹ 28,00,000 per year

    Job Summary:We are looking for a Performance Marketing Specialist with at least 1 year of experience in managing paid campaigns. The main focus will be on Google Ads, along with Meta Ads (Facebook/Instagram) and LinkedIn Ads. Candidates with agency experience will be preferred.Key Responsibilities:? Run and optimize paid campaigns on Google, Meta, and...