
Vice President – Sponsorship Sales
4 weeks ago
We are hiring a Senior Leader to head Sponsorship Acquisition & Strategic Partnerships for large-scale festivals and cultural IPs. This high-impact role focuses on building long-term alliances and driving revenue through consultative, high-value sponsorships.
What you will do
- Drive end-to-end sponsorship sales for festivals and branded IPs.
- Create tailored sponsorship packages and lead premium client pitches.
- Align sponsorship strategy with creative and project teams for seamless delivery.
- Build and maintain relationships with sponsors, agencies, and key stakeholders.
- Define brand positioning and lead outreach to target partners.
- Mentor, manage, and scale the sponsorship sales team.
- Coordinate with marketing and production teams to deliver sponsor assets and activations.
- Monitor market trends and competitor activity to refine approaches.
What we're looking for
- 8+ years in sponsorship sales, business development, or strategic partnerships.
- Proven track record securing high-value sponsorships across events, media, or cultural properties.
- Excellent negotiation, networking, and presentation skills.
- Strong understanding of branding, marketing, and audience engagement.
- Bachelor's in Marketing, Business, or related field; Master's preferred.
- Demonstrated ability to lead teams and operate independently in fast-paced environments.
Nice to have
- Existing relationships with consumer brands, agencies, or media buyers.
- Experience working on multi-market or large-scale cultural events.
Why join us
- Lead a visible, revenue-driving function with direct business impact.
- Work at the intersection of culture, creativity, and commercial strategy.
- Collaborative team and opportunity to shape long-term partnerships.
To apply, please submit your updated resume and a brief note highlighting two sponsorship deals you led (value and your role).
Skills: sponsorship,partnerships,strategic partnerships,sales,sponsorship sales,strategic alliances,festivals,sponsorship acquisition,business alliances,alliances,media sales,event sales
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