
Sales Manager
4 weeks ago
Job Description: Sales Manager – Honda 2-Wheelers
Role Purpose:
The Sales Manager will be responsible for driving retail and corporate sales of Honda 2-Wheelers, achieving business targets, managing the sales team, ensuring customer satisfaction, and strengthening the dealership's market presence through effective sales and marketing strategies.
Key Responsibilities
- Sales & Business Development
- Achieve monthly, quarterly, and annual sales targets (retail, corporate & institutional).
- Develop and execute sales strategies, schemes, and promotional activities to increase footfall and conversion.
- Expand business through tie-ups with corporates, fleet operators, and finance institutions.
- Team Leadership & Training
- Recruit, train, and manage sales executives to build a high-performance team.
- Monitor daily sales activities, inquiries, follow-ups, and customer handling.
- Conduct regular performance reviews and motivate the team to achieve targets.
- Customer Relationship Management
- Ensure excellent customer service and build long-term relationships.
- Handle escalated customer complaints with effective solutions.
- Implement customer engagement programs, test rides, and retention activities.
- Operations & Compliance
- Oversee showroom operations, stock availability, and vehicle display standards.
- Coordinate with service, finance, and accessories teams for smooth operations.
- Ensure adherence to Honda's sales processes, reporting formats, and brand guidelines.
- Market Analysis & Reporting
- Analyze market trends, competitor activities, and customer preferences.
- Prepare daily/weekly/monthly MIS reports, sales forecasts, and performance reviews.
- Provide inputs to management for strategy improvement.
Requirements
- Graduate / MBA preferred, with 5–8 years of automobile sales experience (minimum 2+ years in a managerial role).
- Proven track record in achieving sales targets, preferably in 2-wheeler/automobile dealerships.
- Strong leadership, team management, and motivational skills.
- Excellent communication, negotiation, and customer handling abilities.
- Knowledge of finance, exchange, and insurance products will be an advantage.
- Strong business acumen with local market knowledge.
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