Manager - Martech

3 weeks ago


hyderabad, India Blend360 Full time
Job Description

We are seeking a highly skilled and experienced Manager of Marketing Technology with a strong background in Customer Data Platforms (CDP), particularly with Amperity, Segment, and Adobe Real-Time CDP. This role will be pivotal in leveraging data to drive personalized marketing campaigns, enhance customer experiences, and improve overall marketing effectiveness.
Responsibilities:

  • Lead the integration and management of our Customer Data Platforms including Amperity, Segment, and Adobe Real-Time CDP.
  • Ensure accurate data collection, integration, and synchronization across multiple sources to create a unified customer view.
  • Optimize the use of CDPs to enable advanced customer segmentation, predictive analytics, and personalized marketing efforts.
  • Lead the integration and management of our Customer Data Platforms including Amperity, Segment, and Adobe Real-Time CDP.
  • Ensure accurate data collection, integration, and synchronization across multiple sources to create a unified customer view.
  • Optimize the use of CDPs to enable advanced customer segmentation, predictive analytics, and personalized marketing efforts.
  • Lead the integration and management of our Customer Data Platforms including Amperity, Segment, and Adobe Real-Time CDP.
  • Ensure accurate data collection, integration, and synchronization across multiple sources to create a unified customer view.
  • Optimize the use of CDPs to enable advanced customer segmentation, predictive analytics, and personalized marketing efforts.

Qualifications

Requirements :

  • Bachelor’s degree in Marketing, Information Technology, or a related field.
  • Minimum of 5 years of experience in marketing technology, with at least 3 years focused on Customer Data Platforms.
  • Proven experience with specific CDPs: Amperity, Segment, and Adobe Real-Time CDP.
  • Strong understanding of marketing principles and strategies, especially in digital and data-driven marketing.
  • Excellent leadership and communication skills, capable of managing cross-functional teams and projects.
  • Deep knowledge of data management, data governance, and data privacy laws.
  • Lead the integration and management of our Customer Data Platforms including Amperity, Segment, and Adobe Real-Time CDP.
  • Ensure accurate data collection, integration, and synchronization across multiple sources to create a unified customer view.
  • Optimize the use of CDPs to enable advanced customer segmentation, predictive analytics, and personalized marketing efforts.
  • Customer Data Platforms: ActionIQ, Amperity, Redpoint and Segment
  • Cross-Cannel Marketing Platforms: Adobe Marketo, Braze, Iterable, MessageGears, Oracle Eloqua, Pardot and Salesforce Marketing Cloud
  • ABM: 6sense, Demandbase, Leadspace, Rollworks and Terminus
  • Composable solutions and frameworks


  • Martech Associate

    1 week ago


    Gachibowli, Hyderabad, Telangana, India iCIMS Talent Acquisition Full time

    Overview: About Us: When you join iCIMS, you join the team helping global companies transform business and the world through the power of talent. Our customers do amazing things: design rocket ships, create vaccines, deliver consumer goods globally, overnight, with a smile. As the Talent Cloud company, we empower these organizations to attract, engage,...

  • Manager - Martech

    2 weeks ago


    Hyderabad, Telangana, India Blend360 Full time

    Job DescriptionWe are seeking a highly skilled and experienced Manager of Marketing Technology with a strong background in Customer Data Platforms (CDP), particularly with Amperity, Segment, and Adobe Real-Time CDP. This role will be pivotal in leveraging data to drive personalized marketing campaigns, enhance customer experiences, and improve overall...

  • Manager - Martech

    2 months ago


    Hyderabad, India Blend360 Full time

    Job DescriptionWe are seeking a highly skilled and experienced Manager of Marketing Technology with a strong background in Customer Data Platforms (CDP), particularly with Amperity, Segment, and Adobe Real-Time CDP. This role will be pivotal in leveraging data to drive personalized marketing campaigns, enhance customer experiences, and improve overall...

  • Manager - Martech

    4 weeks ago


    Hyderabad, India Blend360 Full time

    Job DescriptionWe are seeking a highly skilled and experienced Manager of Marketing Technology with a strong background in Customer Data Platforms (CDP), particularly with Amperity, Segment, and Adobe Real-Time CDP. This role will be pivotal in leveraging data to drive personalized marketing campaigns, enhance customer experiences, and improve overall...

  • Campaign Manager

    1 week ago


    Hyderabad, Telangana, India AbhiBus Full time

    We are seeking a dynamic and creative Campaign Manager to join our marketing team.The ideal candidate will be responsible for crafting compelling campaigns that drive customer engagement and sales for our online bus booking platform.This role requires a blend of creativity and analytical skills to create, manage, and measure the performance of discount...

  • Campaign Manager

    1 week ago


    Hyderabad, Telangana, India AbhiBus Full time

    Campaign Manager Growth (Clevertap) We are seeking a dynamic and creative Campaign Manager to join our marketing team. The ideal candidate will be responsible for crafting compelling campaigns that drive customer engagement and sales for our online bus booking platform. This role requires a blend of creativity and analytical skills to create, manage, and...

  • Campaign Manager

    2 weeks ago


    Hyderabad, Telangana, India AbhiBus Full time

    We are seeking a dynamic and creative Campaign Manager to join our marketing team. The ideal candidate will be responsible for crafting compelling campaigns that drive customer engagement and sales for our online bus booking platform. This role requires a blend of creativity and analytical skills to create, manage, and measure the performance of discount...


  • Hyderabad, India AbhiBus Full time

    Campaign Manager Growth (Clevertap) We are seeking a dynamic and creative Campaign Manager to join our marketing team. The ideal candidate will be responsible for crafting compelling campaigns that drive customer engagement and sales for our online bus booking platform. This role requires a blend of creativity and analytical skills to create, manage, and...

  • Campaign Manager

    2 weeks ago


    Hyderabad, India AbhiBus Full time

    We are seeking a dynamic and creative Campaign Manager to join our marketing team. The ideal candidate will be responsible for crafting compelling campaigns that drive customer engagement and sales for our online bus booking platform. This role requires a blend of creativity and analytical skills to create, manage, and measure the performance of discount...

  • Campaign Manager

    2 weeks ago


    hyderabad, India AbhiBus Full time

    We are seeking a dynamic and creative Campaign Manager to join our marketing team. The ideal candidate will be responsible for crafting compelling campaigns that drive customer engagement and sales for our online bus booking platform. This role requires a blend of creativity and analytical skills to create, manage, and measure the performance of discount...

  • Technical Lead

    1 month ago


    Hyderabad, India CACI Ltd Full time

    CACI International Inc is an American multinational professional services and information technology company headquartered in Northern Virginia. CACI provides expertise and technology to enterprise and mission customers in support of national security missions and government transformation for defense, intelligence, and civilian customers. CACI has...

  • Us IT Recruiter

    2 weeks ago


    Hyderabad, India NextRow Digital Full time

    NextRow Digital is looking to add US IT Recruiters who are technically proficient, inquisitive and able to learn quickly. **Roles and Responsibilities** Sending daily activity of submittals and interview updates to the account manager Min 4 years of experience in Us staffing is a must. - Prior experience working on W2 & Corp 2 Corp requirement **Job...


  • hyderabad, India CACI Ltd Full time

    CACI International Inc is an American multinational professional services and information technology company headquartered in Northern Virginia.CACI provides expertise and technology to enterprise and mission customers in support of national security missions and government transformation for defense, intelligence, and civilian customers.CACI has...

  • Digital Marketing

    2 months ago


    Hyderabad, India Capgemini Full time

    Job Description Capgemini is looking for an experienced B2B demand generation marketer to join the global Financial Services Marketing Team. In this role, you will own the digital strategy and vision to generate inbound leads, promote our brand, support the sales process, and help convert prospects into customers, playing an integral role in executing our...


  • Hyderabad, India CACI Ltd Full time

    CACI International Inc is an American multinational professional services and information technology company headquartered in Northern Virginia. CACI provides expertise and technology to enterprise and mission customers in support of national security missions and government transformation for defense, intelligence, and civilian customers.CACI has...


  • Hyderabad, India CACI Ltd Full time

    CACI International Inc is an American multinational professional services and information technology company headquartered in Northern Virginia. CACI provides expertise and technology to enterprise and mission customers in support of national security missions and government transformation for defense, intelligence, and civilian customers.CACI has...


  • Hyderabad, Telangana, India CACI Ltd Full time

    CACI International Inc is an American multinational professional services and information technology company headquartered in Northern Virginia. CACI provides expertise and technology to enterprise and mission customers in support of national security missions and government transformation for defense, intelligence, and civilian customers. CACI has...


  • Hyderabad, India CACI Ltd Full time

    CACI International Inc is an American multinational professional services and information technology company headquartered in Northern Virginia. CACI provides expertise and technology to enterprise and mission customers in support of national security missions and government transformation for defense, intelligence, and civilian customers. CACI has...


  • Hyderabad, India Cyient Full time

    Experience – 0-4 years [ IT services industry preferred (Outside Industry can be evaluated as well)] Education – Graduate / Post Graduate Location: Hyderabad Role: Marketing Specialist – Events Experience and Key Brand Programs. Broad JD / Skillset- You will be part of the Corporate Marketing Team, creating and executing an end-to-end event experience...


  • Hyderabad, India Antal International Network India Full time

    **Summary role description**: Hiring for a Cloud Support Administrator - Endpoint, for a MarTech SaaS platform, providing Digital Media Spend Optimization **Company description**: Our client is a US headquartered SaaS startup, whose Analytics platform helps their clients maximize business value return from marketing spend. They reshape the way marketers...