Executive - Lead Generation

3 weeks ago

navi mumbai, India Sperton Global AS Full time

Purpose of the Position: Creating brand awareness for the client/company& generating sales qualified leads for the client to ensure a healthy sales pipeline.

Job Description:-

Major Responsibilities:

  • Initiate cold outreach to contacts through email, LinkedIn and telemarketing to introduce the organization and its services and the value it can provide to their businesses.
  • Identify the need for our services and, if found valid, make an appointment with the Sales Manager to discuss the requirement and close the deal.
  • Identify IT consulting firms that may be a potential partner, set an appointment with the Partnership Manager for an introductory call to identify common interests and benefits of the potential collaboration and officially hand-over the lead to the Partnership Manager.
  • Building business relationships with our contacts and leads by providing company updates and relevant information in the cyber security domain and nurture them, building trust and providing value through consistent online presence.
  • Growing our database by continuously adding contacts on LinkedIn and Google research.

Qualification and experience:

  • Graduation in the relevant subject & MBA Marketing preferred.
  • Research orientation from a business perspective.
  • 1-2 years of experience in Lead Generation, Sales or Customer Services.
  • Excellent oral and written communication skills in English are a MUST.
  • Have excellent interpersonal skills, ability to communicate effectively with external clients and internal stakeholders. You must possess intense customer focus.
  • Excellent verbal and written communication skills.
  • Excellent organizational, interpersonal skills and attention to detail.
  • Strong analytical and problem-solving skills.
  • Proficient with Microsoft Office Suite or related software.
  • Resolute

Criteria for Performance Evaluation (Objectives)

  • Leads have to have an identified need and requirement of the client's services.
  • Leads to have a specific timeline of implementation of 0-6 months from the date of appointment.
  • The point of contact is identified as the decision maker or an influencer in implementing the project.
  • Keen interest in having a discussion with QRC about the potential project.

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