Digital Marketing Strategist

4 weeks ago

Mohali, India Amartam Technology Solutions Full time

Job Title
: Digital Marketing Strategist

Experience Required:
5+ Years

Location:
Sector-66, Mohali

Employment Type:
Full-Time

About the Role:
We are seeking a highly skilled and results-driven
Digital Marketing Strategist
to lead and execute innovative marketing campaigns across global markets. The ideal candidate will have a proven track record of developing and implementing successful digital strategies, excellent communication skills, and experience in managing international client relationships.

Key Responsibilities:
- Develop and execute comprehensive digital marketing strategies across SEO, SEM, social media, email marketing, content marketing, and paid advertising.

  • Collaborate with international clients to understand their business goals and tailor strategies accordingly.

  • Analyze campaign performance using tools like Google Analytics, SEMrush, and HubSpot, and provide actionable insights.

  • Manage and optimize PPC campaigns across platforms such as Google Ads, LinkedIn, and Meta.

  • Lead content strategy and oversee creation of engaging content for blogs, social media, and websites.

  • Stay updated with the latest digital marketing trends, tools, and best practices.

  • Coordinate with cross-functional teams including design, development, and sales to ensure campaign alignment.

  • Prepare and present performance reports and strategic recommendations to clients and internal stakeholders.

Required Skills & Qualifications:
- Minimum 5 years of experience in digital marketing strategy and execution.

  • Strong verbal and written communication skills, especially in client-facing roles.

  • Proven experience in handling international clients and understanding cross-cultural communication nuances.

  • Proficiency in digital marketing tools and platforms (Google Ads, Meta Business Suite, HubSpot, Mailchimp, etc.).

  • Strong analytical skills and experience with data-driven decision-making.

  • Ability to manage multiple projects and meet deadlines in a fast-paced environment.

  • Bachelor's degree in Marketing, Communications, Business, or a related field (Master's preferred).

Preferred Qualifications:
- Certifications in Google Ads, HubSpot, or Meta Blueprint.

  • Experience with marketing automation and CRM platforms.

  • Familiarity with international market trends and localization strategies.

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