Performance Marketing

4 weeks ago


Mumbai, India Elevate Digital Full time
Job Title: Performance Marketing ManagerWe are looking for a dynamic Performance Marketing Manager to join our team. The ideal candidate will develop, implement, and manage performance marketing campaigns on Meta (Facebook/Instagram) and Google Ads, focusing on customer acquisition, engagement, and retention through data-driven strategies.Key Responsibilities:

- Campaign Strategy & Planning:- Develop and execute performance marketing strategies across Meta and Google Ads.- Conduct market research and competitor analysis.- Campaign Management:- Set up, manage, and optimize campaigns on Meta and Google Ads.- Monitor campaign performance daily and adjust strategies for maximum ROI, CTR, and conversion rates.- Implement A/B testing and other testing frameworks.- Analytics & Reporting:- Track, analyze, and report on key performance metrics.- Use analytics tools to provide actionable insights.- Prepare regular reports for stakeholders.

Budget Management:- Manage and allocate budgets across channels.- Forecast and monitor budget spend.- Collaboration & Communication:- Work with the creative team to develop compelling ad creatives.- Collaborate with product, sales, and customer service teams.- Stay updated with industry trends and new advertising features.

Requirements:- Bachelor’s degree in Marketing, Business, or a related field.- 0-1 years of experience in performance marketing with Meta and Google Ads.- Proven track record of managing and optimizing large-scale PPC campaigns.- Strong analytical skills and proficiency in Google Analytics, Google Tag Manager, Meta Ads Manager.- Excellent communication and presentation skills.- Certification in Google Ads and Meta Blueprint is a plus.

Preferred Skills:- Experience with other digital marketing channels (SEO, email marketing, affiliate marketing).- Knowledge of marketing automation tools and CRM systems.- Familiarity with data visualization tools.

What We Offer:- Competitive salary and benefits.- Opportunity to work with a creative team.- Professional growth and development.- Flexible working environment and support for work-life balance.Join us to drive impactful performance marketing campaigns and achieve business objectives.



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