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Performance Marketing Executive
2 weeks ago
**Performance Marketing**
- Planning and executing performance/ conversion campaigns across Facebook Ads Manager (FB+IG), Google AdWords and other programmatic ads and maintaining RoAS targets.
- Drive hands-on campaign setup, management, and optimization including A/B testing of targeting, landing pages, and more to ensure revenue maximization and cost minimization.
- Perform ongoing paid keyword discovery, expansion, and optimization.
- Work with the tech team to optimize programs, campaigns, and landing pages, based on the real-time performance and ROI goals.
- Revenue, CAC, and LTV analysis and leverage data to optimize paid funnel to maximize revenue and Revenue/Cost for our client
- Hands-on execution and optimization of SEM accounts
- Test, scale, and optimize campaigns in Amazon Ads, Google AdWords, and Shopping Ads, and other channels including but not limited to Facebook, Instagram, and Affiliates.
- Search engine marketing
- Paid advertisement
- Ongoing management of monthly budgets across client accounts
- Daily reporting and monitoring of campaigns to ensure revenue and sales objectives are met
- Deliver weekly, monthly, yearly reporting in line with Pattern’s reporting framework.
Experience required 2+ years.
Job Location: Mumbai (work-from-office)
**Job Types**: Full-time, Regular / Permanent, Fresher
**Salary**: ₹20,000.00 - ₹50,000.00 per month
Schedule:
- Day shift
- Morning shift
Supplemental pay types:
- Quarterly bonus
Ability to commute/relocate:
- Mumbai Suburban, Maharashtra: Reliably commute or planning to relocate before starting work (required)
**Education**:
- Bachelor's (preferred)
Application Deadline: 31/03/2023
Expected Start Date: 28/02/2023
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