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Marketing Manager

4 weeks ago

Bengaluru, India Carbon Craft Design Full time

About Carbon Craft

Carbon Craft is a design & material innovation startup, on a mission to fight climate change by developing various carbon-negative building materials, with tiles as the alpha product we have successfully completed 15000sqft of commercial deployment preventing 49TCO2e with early adopters like Adidas, Royal Enfield, Good Earth builders etc.

MARKETING MANAGER

We are seeking an enterprising, eccentric, and intellectually promiscuous person to lead Marketing at Carbon Craft. We are looking someone who is obsessed with great products, good designs, and creative aesthetics. If you spend time thinking about design & communication, community & culture and feel like your talents are not being adequately utilized where you currently are, this role is for you.

  • Title: Marketing Manager
  • Experience: 1-3 years of experience
  • Time Commitment: 2 years
  • Start Date: Immediately
  • Salary: As per industrial standards.
  • Work Location: Bangalore, Karnataka
  • Apply at: Apply at:
  • | Contact:

Key Responsibilities:

  • Brand Development: Work on the ideation, early development & evolution of the brand identity for Carbon Craft and our upcoming projects/products, maintaining consistency across all design touchpoints while pushing the envelope on creativity and innovation.
  • Creating a Content Strategy: Create visually stunning & storytelling driven content for different mediums, including websites, tech products, marketing collateral, client decks, social media, and print– focused on different stakeholders we work with.
  • Team Building: Work with the founders on building out a tribe of creative designers, & a Communications & PR team who report to you in your team.
  • Deep Study & Fast Implementation: Stay current with AI trends, design tools, and upcoming technologies, proactively applying new approaches to improve marketing spends and efficiently tracking impact. The role involves having a distinct design perspective, combined with constantly updating yourself with new ideas from the world of innovative building materials, while also moving fast in delivering on deadlines.
  • Reading & Communications: The world of building materials is fast evolving. This requires vast reading, constantly writing out memos and planning for how to communicate our work to a number of different kinds of audiences. If you're not fond of reading and are not adept at writing, this is probably not for you.

What we are looking for:

  • Clear Voice: Do you have a distinct aesthetic view on design & and a fresh new perspective on how a science company should undertake marketing?
  • Interest in Science & Climate: Do you care about climate change?
  • Appetite for Chaos: Can you manage working at a high-pressure, fast-paced, evolving startup?
  • Clear Thinking: Can you communicate well in group settings?
  • Empathy: Will you empower those you work with?