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Channel Sales Enablement Analyst
2 weeks ago
Roles & Responsibilities :
Analyze sales and marketing initiatives effectiveness at achieving business goals. (AFG Activation, Sales Pilots, Marketing Campaigns, ect.)Identify and generate data-driven insights needed to improve business & marketing performance.Leverage insights to propose customer segmentation, targeting & marketing effectiveness improvements.Utilize various tools (AWS, Salesforce, Tableau, Alteryx) to join disparate data sources together to create robust insights.Collaborate cross functionally to gather, analyze and report out on insights.Create and distribute dashboards and performance reports.Conduct ad hoc data analyses and performance reports as needed.Seek and apply best practices to improve overall effectiveness and efficiencies, providing a framework to improve the path-to-success, return on investment and results.Bring innovation and operational efficiencies to existing and new processes.Seek and respond to Voice-of-Customer (VOC) to understand and act on underlying needs & issues.
Desired Candidate Profile :
5+ years data analysts supporting sales and/or marketing rolesAdvanced analytics and Excel skills required to develop reporting.Experience in the electronics industry (Preferred)Digital Marketing experience (Preferred)
Competencies
Values: Integrity, Accountability, Inclusion, Innovation, Teamwork
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