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Digital Marketing Executive
1 month ago
Job Responsibilities
Develops digital marketing strategy by studying economic indicators, tracking changes in supply and demand, identifying customers and their current and future needs.
Plans and executes all web, SEO/SEM, database marketing, email, and display advertising campaigns.
Make on page & off page SEO strong.
Takes our social media presence to the next level.
Identifies trends and insights, and optimizes spending and performance based on the insights.
Brainstorms new and creative growth strategies through digital marketing.
Plans, executes, and measures experiments and conversion tests.
Qualifications
Bachelor's degree in Marketing or related field
Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, SEMRush, etc.)
Working knowledge of ad serving tools
Experience with business to customer social media and content generation
Strong creative and analytical skills
Proficient in marketing research and statistical analysis
Working knowledge of HTML, CSS, and JavaScript development and constraints
Familiar with financial planning and strategy
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