Sr Analyst

1 day ago


New Delhi, India Glee Kvell Consultant Full time

We are looking for a detail-oriented and results-driven Senior Analyst to join our team.


Key Responsibilities:


  • Plan, execute, and monitor WhatsApp campaigns, CRM email communications, and mobile app push notifications to enhance user engagement and retention.
  • Analyze customer behavior and engagement metrics to optimize messaging strategies and content.
  • Work closely with the marketing team to create targeted campaigns and ensure timely delivery of communication.
  • Manage relationships with affiliate partners, track performance, and support campaign growth initiatives.
  • Collaborate with cross-functional teams including product, sales, and analytics to align CRM and affiliate strategies with business goals.
  • Maintain and enrich customer databases, ensuring data integrity and segmentation for personalized messaging.
  • Generate reports and dashboards on campaign performance, customer engagement, and affiliate KPIs.
  • Apply functional knowledge of Google Ads and Meta Ads performance marketing to enhance CRM campaigns and overall acquisition strategies.
  • Assist in audience segmentation, targeting, and campaign optimization using analytics and marketing tools.

Qualifications:


  • Bachelor's or Master's degree in Marketing, Business, Analytics, or a related field.
  • 3+ years of experience in CRM, customer engagement, affiliate marketing, or related functions.

  Hands-on experience with WhatsApp marketing platforms, push notification tools, and CRM systems.

  • Functional understanding of Google Ads and Meta Ads performance marketing, including audience targeting and optimization.
  • Excellent communication, problem-solving, and relationship management skills.


Budget between 5 to 6LPA

Location -Gurugram (Sec -44 )



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