Marketing Automation Specialist
1 week ago
Position OverviewThe Marketing Automation Executive/Associate will support the execution and optimization of automated campaigns across multiple digital channels. Working closely with the Content Amplification and Sales teams , this role will focus on setting up workflows, testing communication, monitoring performance, and ensuring campaigns run smoothly. Preference will be given to candidates with hands-on CleverTap, Meta experienceKey ResponsibilitiesCampaign Execution & SupportAssist in creating and launching automation workflows (email, SMS, WhatsApp)Manage day-to-day execution of triggered journeys such as welcome series, cart abandonment, reorder nudges, subscription renewals, and loyalty campaigns .Ensure campaign assets (copy, creatives, CTAs) are uploaded accurately and on schedule.Data & SegmentationSupport segmentation of customer databases within CleverTap for personalized targeting.Regularly update and maintain customer lists, ensuring accuracy and hygiene.Monitor real-time campaign performance dashboards and flag anomalies.Testing & OptimizationConduct A/B testing on subject lines, creatives, CTAs, and timing.Track open rates, CTRs, conversions, and retention metrics; share insights with the Manager.Suggest small optimizations to improve campaign effectiveness.Cross-Team CollaborationWork with Brand Managers to ensure campaign content reflects the brand’s voice and guidelines.Coordinate with Content Amplification, Sales and Customer Service teams to align retention and reactivation campaigns with promotions and product availability.Tools & ReportingOperate CleverTap, Meta, Instagram, Google Ads, etc. for campaign setup, journey building, and reporting.Prepare weekly and monthly reports summarizing campaign outcomes.Support integration checks between CleverTap and CRM/eCommerce systems.Skills & QualificationsBachelor’s degree in Marketing, Business, or related field.1–2 years of experience in marketing automation, CRM, or digital marketing .Hands-on experience with CleverTap (preferred).Basic knowledge of segmentation, personalization, and campaign workflows.Strong attention to detail, accuracy, and organizational skills.Eagerness to learn and grow into a managerial automation role over time.
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Marketing Automation Specialist
3 days ago
New Delhi, India Oswaal Books Full timeJob Profile - Marketing Automation SpecialistExp- 3-8 yrsLocation - Noida Sec 142About the RoleThe Marketing Automation Specialist will play a crucial role in developing and executing marketing automation strategies that drive engagement and conversion. This position requires a blend of technical expertise and creative thinking to enhance our marketing...
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Marketing Automation Specialist
3 days ago
New Delhi, India Tru Performance Inc Full timeRole: Marketo SpecialistLocation: Pune (On-site)Type: Full-TimeExperience: 3 – 6 YearsTimings: 3:00 pm – 12:00 amAbout UsTru Performance is a technology-driven company partnering with Fortune 500 enterprises, SMEs, and IT service providers to scale and optimize their businesses. Headquartered in Pune with offices across four continents, we provide an...
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Technical support specialist
3 weeks ago
New Delhi, India Kinco Automation Full timeAbout the Company: Kinco is a leading supplier of robotics, industrial automation, and factory digitalization solutions in China. We take intelligent manufacturing as development direction, 1+N as industry layout, establishing deep links with industry-leading customers, providing innovative, high-quality, and economical automation and digital solutions,...
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Technical Support Specialist
2 weeks ago
New Delhi, India Kinco Automation Full timeAbout the Company:Kinco is a leading supplier of robotics, industrial automation, and factory digitalization solutions in China. We take intelligent manufacturing as development direction, 1+N as industry layout, establishing deep links with industry-leading customers, providing innovative, high-quality, and economical automation and digital solutions,...
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New Delhi, India BrightEdge Full timeAbout BrightEdgeBrightEdge is the world's leading enterprise SEO and content optimization platform, trusted by over 1,700 global brands including Microsoft, Adobe, and Netflix. Our AI-powered platform helps enterprises increase organic search traffic, improve content performance, and drive revenue growth through data-driven digital marketing...
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Marketing Automation Specialist
5 days ago
New Delhi, India Panacea Biotec Full timePosition OverviewThe Marketing Automation Executive/Associate will support the execution and optimization of automated campaigns across multiple digital channels. Working closely with the Content Amplification and Sales teams , this role will focus on setting up workflows, testing communication, monitoring performance, and ensuring campaigns run smoothly....
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Marketing Automation Specialist
3 days ago
New Delhi, India Panacea Biotec Full timePosition Overview The Marketing Automation Executive/Associate will support the execution and optimization of automated campaigns across multiple digital channels. Working closely with the Content Amplification and Sales teams , this role will focus on setting up workflows, testing communication, monitoring performance, and ensuring campaigns run smoothly....
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Technical Support Specialist
3 weeks ago
New Delhi, India Kinco Automation Full timeAbout the Company: Kinco is a leading supplier of robotics, industrial automation, and factory digitalization solutions in China. We take intelligent manufacturing as development direction, 1+N as industry layout, establishing deep links with industry-leading customers, providing innovative, high-quality, and economical automation and digital solutions,...
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Technical Support Specialist
3 weeks ago
New Delhi, India Kinco Automation Full timeAbout the Company: Kinco is a leading supplier of robotics, industrial automation, and factory digitalization solutions in China. We take intelligent manufacturing as development direction, 1+N as industry layout, establishing deep links with industry-leading customers, providing innovative, high-quality, and economical automation and digital solutions,...
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Technical Support Specialist
3 weeks ago
New Delhi, India Kinco Automation Full timeAbout the Company: Kinco is a leading supplier of robotics, industrial automation, and factory digitalization solutions in China. We take intelligent manufacturing as development direction, 1+N as industry layout, establishing deep links with industry-leading customers, providing innovative, high-quality, and economical automation and digital solutions,...
