Tilfi | Brand Communications Manager

1 week ago


Dindigul, India Tilfi Full time
Tilfi seeks individuals who can help convey a compelling brand story and showcase the richness of our craft through beautiful design.We want to create rich, engaging and high-quality content, in line with our constant pursuit of excellence in every aspect of the brand’s operation.Please note: This is a full-time, in-office position, not a remote working role.

What you'll do:Manage content creation for our social media channels, website, ad-creatives and email communicationsEnsure all creatives are prepared, published and updated regularly across all digital platformsCreate on-brand marketing and brand identity materials including lookbooks, packaging designsCollaborate with the team to produce engaging content through special projects and collaborationsCreate advertising materials for both online and offline campaigns, including display ads, social media ads, and promotional banners.Define, maintain, and evolve the Tilfi look & feel and communication for the web experience- desktop & mobileBuild and deliver communication strategies for customer engagement and experienceAct as one of the guardians of the Tilfi Visual Language.Work as one team, dividing responsibilities among team members as required.Develop strong, trusting relationships between cross-functional counterparts.Be able to juggle working on multiple content streams for multiple channels at the same time

Who you areMaster’s Degree in Design, Business, Communications, Public Relations, Marketing, or a related field and Bachelor’s degree in Design or an artistic field.Minimum 3 years of experience in design and communications, preferably in the luxury sectorYou have a keen eye for aesthetics, a deep understanding of luxury fashion, and a passion for storytelling through designDemonstrated ability to think creatively and conceptualize design solutions.You have extensive experience with the Adobe suite including Photoshop, After Effects, Illustrator, Figma or similar.Knowledge of UX layouts, graphic fundamentals, typography and limitations of the webYou are able to create quality content on schedule in a fast-paced environmentYou have a strong understanding of social media and an interest in content, GIFs, videos, content curation.You are creative, yet disciplined in your approach and ready to take initiativeYou can demonstrate the ability to work in an entrepreneurial, hands-on, and adaptive environment.Experience with Shopify will be considered as an added advantage


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