Field Marketing Manager

2 weeks ago

Mumbai, India Check Point Software Full time
If you are looking for a rewarding position where you can make a significant and immediate impact sales growth in India and SAARC, join our dynamic Field Marketing team. You’ll be part of a collaborative, creative, and fun group of savvy marketers who are focused on building successful programs that generate business results. If this sounds like you, apply now to join a global team of people who are keen to stand against the ever-changing threat landscape. Welcome to the Future of Cyber Security
Major Responsibilities
Develop Marketing Strategy and ensure that it fully alignment India Sales Leadership Team business objectives and requirements
Ensure that the developed Marketing Strategy is being cascaded down to effective plans and programs to be executed successfully.
Deliver integrated lead generation programs in India, working closely with global, regional, field marketing and sales teams to grow sales pipeline on net new customers and growing existing base.
Collaborate with cross functional r Marketing peers to create Marketing Campaigns and Programs supporting regional field sales to drive growth.
Work closely with Channel Account Managers to create and execute annual marketing plans that will drive partner’s Check Point business. Managing channel co-op for your region.
Measure and report out on all campaign results and ROI. Utilize metrics to recommend future plans and programs based on results.
Partner with the APAC marketing team and the wider marketing team on special project.
Monitor lead follow up and conversions to opportunities in order to build a healthy pipeline.
Be the local contact point for the local PR agency to execute PR activities in the region.
Desired Background
Minimum 12 years of experience running regional field marketing and channel marketing, including physical and virtual events, campaign management.
3 to 5 years of Team Management experience
Tech Fan Good experience in digital marketing to drive customer engagements and generate leads, experience with digital platforms for virtual events and new customer acquisition.
Ability to anticipate and adapt to complications and come up with contingency plans.
Fast learner, problem solver and ability to think on the feet.
Experienced in email marketing tools such as Marketo and CRM such as SFDC.
Execution-focused mindset. Ability to effectively manage multiple activities at once without sacrificing quality.
Extreme organizational skills including budget management and maintenance of all sales-facing and customer-facing communication channels (ie. Salesforce.com and Checkpoint.com/events).

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