Senior Recruitment Adviser supporting UK University

The Opportunity

We at Acumen (Part of Sannam S4 Group) are re-engineering what a consulting organization can be. We own our client’s challenges as if they were our own. We help them transform for the future by offering practical solutions that are crafted intelligently, passionately, relentlessly.

We are a great team to work for people who are self-motivated, innovative and believe in teamwork. Whether you have years of experience or come right out of college, we invite you to explore our many opportunities. Find out how you can use your talents and develop your skills to make an impact immediately.

You are invited to a world of opportunities where you can contribute in your own special way to how we collaborate with each other in a culture of learning, coaching, diversity and inclusion. And be a part of a team that is known for its unwavering commitment to make a difference in partnership with its clients, shareholders, communities and colleagues.

Job Purpose

Acumen is seeking to appoint an ambitious, target-orientated team player to engage with our client (university) and work closely with the senior team members of South Asia enhancing their capacity to engage internationally and market and brand within the international higher education market in India. The candidate should be able to strengthen the client (University) associations/partnerships in India, implement the India student recruitment strategy and its ambitions to significantly grow student interest from India.

The focus of this position will be to engage with prospective students and explain in detail the client (University) USPs. This will include working directly with prospective and current students as well as other key stakeholders including Indian High schools, Alumni and Government stake holders. The post-holder will also help develop and maintain new relationships within the education communities across India along with the seniors and support promotional campaigns and events.

The position will involve domestic travel or/and attend online events; therefore he/she is expected to be flexible to work during the weekends, evenings and be resilient. As the candidate will be working remotely with the client (University) staff, and advisers across countries, he/she should be highly organized, self-motivated, and comfortable working with differences in time zones.

The candidate will work on a full-time basis and will have to demonstrate initiative. These duties are a guide to the type of work that the role holder will initially be required to undertake but may vary depending on the successful candidate’s particular skills and experience. We are looking for someone based in Mumbai

Main Responsibilities

In this position, you will be assigned to enhance client’s (University) capacity to engage internationally and market, brand within the international higher education market in India. You will provide assistance to the client’s (University) International Office at all stages. You will be engaged in delegated marketing and outreach activities, database maintenance, and other initiatives undertaken by the client to enhance their footprint in India.

• Provide information to the client with regard to high-quality secondary schools in India and build relationships with such schools. Participating in outreach events (both online and in person) for prospective students, their parents and counselors.
• Assist the client in identifying opportunities to increase brand awareness/market visibility, marketing and communication strategies and viable advertising opportunities in the Indian market. Also, implement the University’s plan for enhancement and growth of international institutional engagements in the designated region.
• Promote recruitment strategy of the client among students through engaging with high schools and counsellors. Provide prompt, comprehensive, accurate information and advice to students who apply to study in international universities.
• Provide student counselling support and follow up on matters like offer acceptance, additional document requirements and other admission related matters via telephone, email, and face to face interactions to ensure conversion of students from enquiry to enrolment
• Maintain excellent ‘customer service’ by answering all enquiries from prospective students and parents met during recruitment fairs. Post this, initiate follow up contact with them in order to build the application database.
• Maintain accurate data in accordance with relevant requirements and policies.
• Build effective working relationships with a range of stakeholders in the education sector- school and college counsellors, sponsorship bodies, accreditation bodies, alumni, etc.
• Attend education events, tradeshows, conferences, webinars, virtual events and promote the university as and when required.
• Develop and maintain links with alumni in India as appropriate as well as organizing and implementing in-country alumni events as and when required
• Advise on how to leverage new recruitment opportunities.
• Engage in social media activities and online training as per the client’s requirement.
• Assist in hosting online and offline events and information sessions. Explore opportunities for the client to develop virtual connections and engage with students in the region through various social media channels frequented by Indian students. Assist with localized content and promotions, including maintaining databases for post event follow up and reporting the same to the client
• Carry out post activity follow up, including compiling data of interested students. Preparing and submitting reports on activity outcomes to the Client
• Liaise and coordinate with appropriate internal teams for administrative issues.
• Support towards online research, gathering market intelligence, information management, updating databases, presentations, information on events and conferences. Also, draw on an in-depth knowledge of India's secondary education systems and suggest strategies to attract well-qualified students from strong schools to client’s degree programs.
• Work on budget and costings for project(s) and keep a track of project expenses.
• Maintain communication with other stakeholders and keep updated with latest on ground relevant market information.
• Book venues for events and schedule visits for client’s representatives including sending confirmations, pre-booking hotel, and arranging ground transportation as necessary.

Information and reporting

• Develop and maintain a key contacts list and share a report with the client as and when necessary.
• Recording information from recruitment events and campaigns.
• Maintain time-sheets for projects and submit relevant reports as specified.
• Carry-out post-activity follow-up, including compiling data on student leads, and preparing and submitting reports on outcomes to the University.

Other

• If required by the client (University), participate in virtual trainings from South Asia.
• Any other duties as directed that commensurate within the scope and classification of the position.
• Ensuring that deliverables are met with a focus towards achieving the mutually agreed objectives and targets.
• Coordinate and liaise with internal administrative teams and with vendors for travel, hotel, event bookings etc. as and when required.

Qualifications

• Educated to degree level or equivalent.
• Relevant postgraduate or professional qualification in business or marketing

Experience

• Experience of working in international higher education or similar environment for at least 7 plus years.
• Overseas study or living experience
• Prior experience working in the education sector
• Experience of developing marketing campaigns and using social media as a communication tool.

Knowledge, Skills and Competencies

• Ability to work under pressure; to build relationships and influence across all levels of organizations (internally and externally).
• Knowledge and understanding of the education system and understanding of the range of issues relevant to students contemplating study overseas
• Excellent organizational and interpersonal skills.
• Strong planning ability around developing and implementing strategic and tactical plans.
• Excellent written and oral communication and presentation skills with high attention to detail.
• Creative and innovative approach to strategic thinking and problem solving
• IT literacy and adequately conversant with Microsoft Office: Outlook, Word, Excel and PowerPoint.
• Knowledge of the International Higher Education system and knowledge of processes and procedures underpinning successful international student recruitment
• Flexibility, adaptability, and the ability to work on own initiative and as part of a team.