Global B2B Marketing Leader

6 days ago

Bengaluru, India Selective Global Search Full time

Role Overview

Seeking a hands-on marketing leader to build and scale a global B2B marketing engine. This role blends strategy and executiondriving digital demand generation, partner co-marketing, content leadership, and full-funnel growth across key international markets (Europe, North America, India).

Role & responsibilities

Positioning & Messaging

  • Define and manage global value propositions and messaging across cloud, mobility, and logistics.
  • Ensure consistent, differentiated storytelling across regions and product lines.

Demand Generation & MarTech

  • Lead digital-first demand gen campaigns (SEO/SEM, LinkedIn, webinars, video).
  • Implement lead scoring, funnel management, and pipeline accountability.
  • Introduce and manage MarTech tools (CRM, CDP, automation, analytics).
  • Create sales enablement content and training resources.

Partner & Ecosystem Marketing

  • Develop co-marketing campaigns with strategic partners (e.g., cloud providers, ISVs).
  • Launch scalable partner programs: enablement, reselling, loyalty.
  • Promote ecosystem success stories through joint marketing efforts.

Go-to-Market Alignment

  • Collaborate with regional GTM teams to tailor marketing by customer segment.
  • Run ABM for enterprise accounts; support product-led growth for SMB/ISVs.
  • Support customer lifecycle and upsell campaigns.
  • Deliver sales readiness assets: decks, animations, product sheets.

Content & Thought Leadership

  • Create engaging content: case studies, whitepapers, blogs, videos.
  • Position leadership in key industry conversations and events.
  • Lead pre- and post-event marketing strategies.

Team & Capability Building

  • Build and mentor a global marketing team.
  • Promote a fast-paced, test-and-learn culture.
  • Drive adoption of AI tools, automation, and modern MarTech.

Qualifications

  • MBA in Marketing, Business, or related field.
  • 12+ years in B2B marketing leadership (SaaS, cloud, or platform preferred).
  • Strong track record in digital demand gen, MarTech, and partner marketing.
  • Experience balancing global strategy with local execution.
  • Proven cross-functional leadership and stakeholder management.

  • Email Marketing B2B

    6 days ago

    Bengaluru, India NetConnect Global Full time

    Job Description **Location**: Delhi, Bangalore and Kolkata **Experience**: 3 - 8 Years **Type**: Work from Office **Qualification**: Bachelor's Degree **Salary**: 1 to 1.25 Lacs Per Month **Skills Required**: - Proficiency in marketing automation technology. - Should be experienced and have good knowledge of the Marketo tool. - Should have worked...

  • Opening for B2B Sales Manager with a global textile service company in Bangalore

    6 days ago

    Bengaluru, India HRC Global Services Full time

    Hi, Greetings from HRC Global Services We have the following opportunity for B2B Sales Manager with a global textile service company (in the manufacturing sector) in Bangalore. JD :- The Sales Manager will lead a team of young sales professionals and will drive Sales for the area. B2B industry Should have done majorly direct sales (not with channel partners...

  • B2B Digital Marketing Specialist

    1 week ago

    Bengaluru, Karnataka, India Koda Integrated Marketing Services Full time

    Job DescriptionJob descriptionJob Title: B2B Digital Marketing Specialist (paid campaigns)Location: BangaloreExperience: 3-5 yearsEmployment Type: Full-timeCandidates who have earlier worked in a B2B marketing agency or SaaS companies should only apply. This role is open to candidates who are already in Bangalore.Role OverviewWere looking for a...

  • B2B Marketing Executive

    2 weeks ago

    Brigade Road, Bengaluru, Karnataka, India Global Degrees - Overseas Education Consultants Full time ₹ 30,000 - ₹ 3,50,000 per year

    Job Title: B2B Marketing Executive / Manager – Overseas Education (Agent Relations)Job Summary:We are looking for a proactive and dynamic professional to manage B2B marketing and agent relationships in the overseas education sector. The role involves identifying, onboarding, and training agents/consultancies, building long-term partnerships, and promoting...

  • B2b Marketing Intern

    2 days ago

    Bengaluru, Karnataka, India Astrome Technologies Full time

    **About Astrome Technologies** Astrome Technologies is at the forefront of innovation in wireless and satellite communication technologies. Our mission is to bridge connectivity gaps across the globe and empower communities with high-speed internet access. We pride ourselves on developing cutting-edge solutions that redefine possibilities for businesses and...

  • B2B Marketing Intern

    2 weeks ago

    Bengaluru, Karnataka, India Ample Technologies Full time ₹ 1,04,000 - ₹ 1,30,878 per year

    Location: Yashoda Nagar, Jakkur, BangaloreDuration: 3 MonthsWork Type: Internship, Full-TimeSet Up: Work From OfficeAbout the Role:We are looking for a motivated and tech-savvy B2B Marketing Intern to join our dynamic marketing team. You will support critical marketing projects and gain hands-on experience in the fast-paced tech industry, contributing to...

  • B2B Marketing Intern

    6 days ago

    Bengaluru, India Ample Technologies Full time

    Location: Yashoda Nagar, Jakkur, Bangalore Duration: 3 Months Work Type: Internship, Full-Time Set Up: Work From Office About the Role: We are looking for a motivated and tech-savvy B2B Marketing Intern to join our dynamic marketing team. You will support critical marketing projects and gain hands-on experience in the fast-paced tech industry, contributing...

  • Head of Product Vertical B2B

    6 days ago

    Bengaluru, India Abs Fujitsu General Full time

    Head of Product Vertical B2B Location: Bangalore, India Join ABS A Trailblazer in India's MEP Revolution Since 1996, ABS Fujitsu General has been a trusted leader in India's Mechanical, Electrical, and Plumbing (MEP) sector, delivering innovative, future-ready infrastructure solutions. In strategic partnership with Fujitsu General Limited, a global HVAC...

  • B2B Institutional Marketing Executive

    2 weeks ago

    Brigade Road, Bengaluru, Karnataka, India Global Degrees - Overseas Education Consultants Full time ₹ 3,00,000 - ₹ 35,77,500 per year

    B2B Institutional Marketing Executive / Overseas EducationJob Summary:We are seeking a dynamic and results-driven professional to lead B2B institutional marketing initiatives for our overseas education services. The role involves building and managing partnerships with schools, colleges, coaching centers, and other institutions to generate quality student...

  • Consultant-B2B

    2 days ago

    Bengaluru, Karnataka, India AROOHA HOLIDAYS Full time ₹ 2,20,000 - ₹ 3,50,000 per year

    We are seeking a proactive and knowledgeable B2B Consultant to join our GoKite India team. The role involves managing and expanding relationships with travel agents, corporates, and partners, while driving business growth in GCC Visa, Global Visa, and Holiday packages. The ideal candidate will combine strong market expertise with excellent client servicing...