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Senior Manager- Influencer Marketing

2 months ago

Uncha Samana, India Cloutflow Full time

We are looking for a strategic and results-oriented Senior Manager of Influencer Marketing to join our growing team. This role is pivotal in shaping and executing influencer marketing strategies for our clients, ensuring we deliver exceptional service and outcomes. The ideal candidate has a deep understanding of the influencer landscape, strong leadership skills, and a proven ability to manage high-performing teams.Key Responsibilities:Lead the development and execution of influencer marketing strategies that align with client objectives and deliver measurable results.Identify, recruit, and manage relationships with influencers, content creators, and brand ambassadors across various platforms (e.G., Instagram, TikTok, YouTube).Oversee the end-to-end management of influencer campaigns, including planning, contracting, content review, campaign execution, and performance analysis.Collaborate closely with client account teams to ensure influencer strategies are fully integrated into broader marketing initiatives.Monitor and evaluate campaign performance, using data and insights to optimize strategies and provide clients with clear, actionable reports.Stay on top of the latest trends, tools, and best practices in influencer marketing to drive innovation and keep our strategies ahead of the curve.Mentor and develop a team of influencer marketing specialists, fostering a culture of learning, creativity, and accountability.Manage budgets and resources efficiently, ensuring campaigns are delivered on time and within financial parameters.Ensure compliance with industry regulations and best practices, including FTC guidelines and platform-specific rules.Present campaign results and strategic recommendations to clients and internal stakeholders.