Territory Sales Manager

4 weeks ago


Kannur, India Intergrow Brands Pvt Ltd Full time

Location: Kannur

Requirements:

Minimum 7+ years of FMCG sales experience

Proven expertise in wholesale sales and team management

Strong leadership and distribution management skills

Sales Planning and Execution

  • Develop and execute a comprehensive sales blueprint for the assigned territory.
  • Achieve primary and secondary sales targets on a monthly basis.
  • Expand market share and drive sales growth by enhancing product penetration and coverage.
  • Ensure timely and accurate order execution, from placement to billing and delivery.

Distributor and Channel Management

  • Directly manage distributor, ensuring optimal investment, infrastructure, and active involvement in business development
  • Appoint and on-board new distributors as required and ensure their alignment with company standards.
  • Monitor distributor payments for primary billing as per PDP and ensure collections are timely and compliant with company terms
  • Ensure all distributors are doing secondary billing through the company's software and maintain billing accuracy with zero gap against sales order.
  • Market Development and Retail Engagement
  • Expand the retailer network by focusing on General Trade outlets and identifying and onboarding new outlets for competitive reach
  • Develop relationship with top outlets and explore opportunities to partner with alternate channels
  • Increase counter share through targeted engagement with key retailers.
  • Implement range selling and ensure optimal product placement to minimize damage returns and maximize sales.
  • Plan and execute promotional activities to enhance brand visibility and drive product awareness

Team Management and Support

  • Manage Sales Officers (SOs) and monitor their daily work to ensure alignment with company objectives and targets.
  • Track SO performance, support them in achieving their targets, and help them maximize their incentive potential.
  • Support SOs in implementing trade schemes, resolving retailer or distributor issues, and maintaining effective market coverage.
  • Conduct joint market visits with SOs daily to provide on the job training, feedback, and motivation to maintain high performance.
  • Foster alignment and accountability by conducting daily huddle calls with SOs and holding standard weekly performance score card reviews.

Market Feedback and Competition Monitoring

  • Act as a link between the market and the company by providing regular feedback on market trends, customer insights, and competition activities.
  • Monitor competitor strategies and provide actionable insights to counter them effectively.

Financial and Credit Control

  • Oversee market credit and ensure collections are timely and within agreed terms.
  • Ensure distributors follow proper credit discipline and align with company policies.

Technology and Reporting

  • Leverage company-provided mobile applications for sales analytics, and market updates.
  • Use Microsoft Excel and AI tools for detailed analytics and efficient reporting.
  • Submit timely and accurate reports on territory performance and competition info.

What do we look for at Intergrow?

  • Educational Qualification: MBA preferred
  • Willingness to learn and develop skills in team management, market expansion, promotional execution, and distributor management.
  • Interest in General Trade, B2B accounts, and Distributor operations with a keen eagerness to understand and adapt to market dynamics.
  • Strong analytical and planning abilities to support sales strategies and business growth.
  • Leadership potential with a proactive mind set to collaborate with and support the sales team.
  • Basic proficiency in Microsoft Excel and an openness to learning AI tools for data-driven decision-making.
  • Good communication, reporting, and problem-solving skills with a focus on continuous improvement.
  • Ability to handle objections and challenges effectively under guidance.
  • Understanding of financial operations related to distributor management, with a willingness to learn credit monitoring and control.

Job Type: Full-time

Pay: ₹34, ₹40,000.00 per month

Benefits:

  • Health insurance
  • Provident Fund

Work Location: In person



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