MarketingPlus | Performance Marketing Specialist
5 days ago
We are looking for a results-driven Performance Marketing Specialist with up to 3 years of experience in managing lead generation, app download campaigns, and eCommerce ads. The ideal candidate will have hands-on experience with Google Ads, Meta Ads, and a proven track record in crafting end-to-end customer journeys to drive conversions and ROI.
Key Responsibilities:
• Campaign Management:
• Plan, execute, and optimize lead generation, app download campaigns, and eCommerce ads across Google Ads, Meta Ads, and other platforms.
• Conduct A/B testing to improve ad performance, targeting, and creative elements.
• Customer Journey Planning:
• Design and implement comprehensive customer journeys that align with campaign goals for apps, eCommerce platforms, and lead generation.
• Collaborate with content, design, and sales teams to enhance the user experience and ensure seamless transitions across touchpoints.
• Analytics and Reporting:
• Monitor, analyze, and report on campaign performance metrics.
• Use data-driven insights to make recommendations for improving ROI and reducing acquisition costs.
• Budget Management:
• Allocate and optimize campaign budgets for lead generation, app downloads, and eCommerce ads to achieve the best results.
• Stay Updated:
• Keep abreast of trends in performance marketing, including app install strategies and eCommerce advertising best practices.
Qualifications:
• 1-3 years of experience in performance marketing, with hands-on expertise in:
• Lead generation campaigns
• App download campaigns
• eCommerce ads
• Proficiency in managing Google Ads and Meta Ads campaigns.
• Strong analytical skills with experience using tools like Google Analytics, Meta Business Suite, and campaign tracking software.
• Experience in optimizing app install campaigns (CPI/CPA) and running dynamic ads for eCommerce platforms.
• Familiarity with remarketing strategies and conversion rate optimization.
• Knowledge of CRM and marketing automation tools is an advantage.
• Data-driven mindset with excellent problem-solving and communication skills.
What We Offer:
• Competitive salary and performance-based bonuses
• Opportunities for professional growth and learning
• A collaborative and dynamic work environment
• Flexible work culture with exposure to diverse projects
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Mumbai, India MarketingPlus Full timeWe are looking for a results-drivenPerformance Marketing Specialistwith up to 3 years of experience in managing lead generation, app download campaigns, and eCommerce ads. The ideal candidate will have hands-on experience with Google Ads, Meta Ads, and a proven track record in crafting end-to-end customer journeys to drive conversions and ROI.Key...
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mumbai, India MarketingPlus Full timeWe are looking for a results-driven Performance Marketing Specialist with up to 3 years of experience in managing lead generation, app download campaigns, and eCommerce ads. The ideal candidate will have hands-on experience with Google Ads, Meta Ads, and a proven track record in crafting end-to-end customer journeys to drive conversions and ROI.Key...
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mumbai, India MarketingPlus Full timeWe are looking for a results-driven Performance Marketing Specialist with up to 3 years of experience in managing lead generation, app download campaigns, and eCommerce ads. The ideal candidate will have hands-on experience with Google Ads, Meta Ads, and a proven track record in crafting end-to-end customer journeys to drive conversions and ROI. Key...
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mumbai, India MarketingPlus Full timeWe are looking for a results-driven Performance Marketing Specialist with up to 3 years of experience in managing lead generation, app download campaigns, and eCommerce ads. The ideal candidate will have hands-on experience with Google Ads, Meta Ads, and a proven track record in crafting end-to-end customer journeys to drive conversions and ROI.Key...
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