Growth Head

6 days ago

Bengaluru, India Rotimatic Full time

Role: Growth Head


Experience- 7+ years

Location: Sarjapur, Bangalore

Position: Full-time

Website:


About Us


Rotimatic is the world’s first and only fully automated, IoT and AI enabled kitchen robot that measures, kneads, rolls, cooks and puffs perfectly round flatbreads, every single time. It takes away the hassle of making flatbreads with hands and allows users to get creative without compromising on health. As the creator of the world’s first fully automated roti-making machine, we empower millions of households globally to enjoy fresh, homemade meals effortlessly.

Rotimatic has already touched lives of 100,000+ happy families around the world and has been instrumental in reversing unhealthy eating habits, one roti at a time. Rotimatic is transforming home kitchens and revolutionizing the kitchen robotics segment.


Role Summary

We are on a mission to redefine the FMCD space with innovation, and we're looking for a visionary Growth Head to drive our marketing strategy and fuel the next phase of our expansion.

As the Growth Head , you will own the AOP: Acquisition, Conversion, Retention and Average order value (AOV) along with end-to-end marketing strategy and execution to achieve aggressive growth targets. This leadership role is pivotal in scaling customer acquisition, optimizing brand visibility, and driving engagement through data-driven strategies. You will work closely with the leadership team, including the co-founders, to shape the company’s growth roadmap.


Key Responsibilities

Strategic Marketing Leadership

Develop and execute a comprehensive marketing strategy to achieve business objectives, including revenue growth, customer acquisition, and market expansion.

Lead integrated marketing campaigns across digital, social, and offline channels to maximize reach and ROI.

Identify and unlock new growth opportunities by analyzing market trends and customer insights.

Customer Acquisition, Conversion and Retention

Build and optimize performance marketing campaigns (Google Ads, Meta, programmatic, etc.) to drive cost-effective customer acquisition.

Lead data-driven initiatives to streamline the customer journey, enhance user experience, and increase sales conversions.

Design retention strategies such as loyalty programs, email marketing, and personalization to improve Customer Lifetime Value (CLV).

Scale and optimize the D2C sales funnel for better conversion rates and customer engagement.


Data-Driven Growth Optimization

Optimize Revenue Growth by developing and executing strategies to improve AOV through cross-selling, upselling, and pricing innovation.

Use analytics to monitor, evaluate, and optimize marketing performance.

Own key growth metrics, including CAC, LTV, ROAS, and churn rate, while identifying actionable insights.

Establish a robust experimentation framework to test and iterate on new growth strategies.


Brand Building and Storytelling

Craft compelling narratives to position Rotimatic as a leader in the AI-based FMCD space.

Oversee content strategy, PR, and influencer marketing initiatives to build brand trust and awareness.

Drive global market expansion through localized branding and culturally relevant campaigns.


Team Leadership and Collaboration

Build, lead, and mentor a high-performing marketing team, fostering a culture of creativity and accountability.

Collaborate with cross-functional teams, including product, sales, and customer experience, to ensure seamless execution of growth initiatives.


Global Market Expansion

Spearhead strategies to penetrate new international markets, tailoring campaigns to meet the needs of diverse customer segments.

Partner with regional teams to localize marketing efforts and adapt to cultural nuances.


Qualifications and Skills


Experience and Background

8+ years of experience in growth marketing, digital marketing, or a related leadership role, preferably in D2C, FMCD, or tech industries.

Proven track record of scaling customer acquisition and retention in a fast-paced environment.

Experience with global marketing campaigns and market expansion is a strong plus.


Technical and Analytical Skills

Proficiency in performance marketing tools, analytics platforms (Facebook, Google Analytics), and CRM systems.

Strong analytical mindset with the ability to interpret data and make data-driven decisions.

Expertise in A/B testing, attribution modelling, and marketing automation.


Leadership and Collaboration

Exceptional leadership skills with experience building and managing diverse, high-performing teams.

Strong communication and interpersonal skills to align cross-functional teams with business goals.


Creative and Strategic Thinking

Innovative approach to problem-solving with a strong ability to balance creativity and data-driven decision-making.

Deep understanding of brand building, customer psychology, and digital storytelling.


Tech and Market Awareness

Passion for AI-driven technology and its applications in consumer products.

Up-to-date with the latest trends and best practices in digital marketing and growth hacking.


Why Join Rotimatic?

Be Part of a Transformative Journey

Rotimatic isn’t just a product—it’s a movement toward smarter, more efficient living. As Growth Head, you’ll play a pivotal role in scaling this vision and positioning Rotimatic as a leader in the AI tech FMCD space.


Thriving in a Data-Driven Culture

Metrics Focus: As Growth Head, you’ll have access to rich data insights from customer interactions, performance metrics, and AI-driven analytics to inform and optimize strategies.


Lead a Revolutionary Product in a Growing Market

Disruptive Technology: Rotimatic combines AI and automation to redefine home cooking, creating a strong niche in the FMCD sector. Leading growth for a product at the intersection of technology and convenience allows you to make a lasting impact on how consumers live and interact with technology.


Global Appeal: With a growing D2C footprint across international markets, you’ll lead strategies that touch customers worldwide, giving your work a significant global influence.


Professional and Personal Growth

Skill Development: Leading growth in a D2C tech company provides hands-on experience in cutting-edge marketing techniques, analytics, and growth hacking.

Entrepreneurial Exposure: Joining a high-growth, innovative company like Rotimatic offers you the entrepreneurial experience of scaling a business, a career milestone that prepares you for future leadership roles.

Opportunity to Work with Visionary Leadership

Founder-Led Collaboration: Work closely with the co-founders and leadership team to align growth strategies with the company’s long-term vision, gaining insights into high-level decision-making.

Strategic Influence: This role isn’t just about execution—you’ll be a strategic partner shaping Rotimatic’s future in an innovative industry.


Interview process

HR interview

Case Study

psychometric test, IQ test

Interview with Parashar

Interview founder

2/3 days on the ground work with us

HR-Offer stage


Interview Timeline: 10-12 days

  • Growth Head

    6 days ago

    Bengaluru, India Rotimatic Full time

    Role:Growth HeadExperience-7+ yearsLocation:Sarjapur,BangalorePosition:Full-timeWebsite: UsRotimatic is the world’s first and only fully automated, IoT and AI enabled kitchen robot that measures, kneads, rolls, cooks and puffs perfectly round flatbreads, every single time. It takes away the hassle of making flatbreads with hands and allows users to get...

  • Growth head

    5 days ago

    Bengaluru, India Rotimatic Full time

    Role: Growth HeadExperience- 7+ yearsLocation: Sarjapur, BangalorePosition: Full-timeWebsite: UsRotimatic is the world’s first and only fully automated, Io T and AI enabled kitchen robot that measures, kneads, rolls, cooks and puffs perfectly round flatbreads, every single time. It takes away the hassle of making flatbreads with hands and allows...

  • Growth Head

    6 days ago

    Bengaluru, India Rotimatic Full time

    Role: Growth HeadExperience- 7+ yearsLocation: Sarjapur, BangalorePosition: Full-timeWebsite: UsRotimatic is the world’s first and only fully automated, IoT and AI enabled kitchen robot that measures, kneads, rolls, cooks and puffs perfectly round flatbreads, every single time. It takes away the hassle of making flatbreads with hands and allows...

  • Growth head

    6 days ago

    Bengaluru, India Rotimatic Full time

    Role: Growth HeadExperience- 7+ yearsLocation: Sarjapur, BangalorePosition: Full-timeWebsite: UsZimplistic is a kitchen automation company established in 2008 with the vision is to accelerate the world’s transition to eating healthy at home through smart technology and robotics. It’s flagship product, Rotimatic, enables users to make flatbreads...

  • Head of Growth

    1 week ago

    Bengaluru, India Staffing Ninja Full time

    Role Overview: Our client is looking for an experienced and visionary Head of Growth to lead and drive user acquisition, engagement, and retention strategies. This person will be responsible for shaping Client’s 's growth initiatives, expanding our user base, and play pivotal role in partnerships. Key Responsibilities: 1. Growth Strategy Development:...

  • Zimplistic - Growth Head

    2 weeks ago

    Bengaluru, India Zimplistic India Private Limited Full time

    Role: Growth Head Experience- 7+ yearsLocation: Sarjapur, Bangalore Position:- Full-time Company: Zimplistic About Us:Zimplistic is a kitchen automation company established in 2008 with the vision is to accelerate the world's transition to eating healthy at home through smart technology and robotics. It's flagship product, Rotimatic, enables users...

  • Head of Growth Strategy

    6 days ago

    Bengaluru, Karnataka, India Rotimatic Full time

    About RotimaticRotimatic is a pioneering company in the AI-driven food technology space, revolutionizing home cooking with its innovative products. As we continue to scale our global presence, we seek an exceptional individual to drive our growth strategy and lead our marketing efforts.Job SummaryWe are seeking a visionary Growth Head to spearhead our...

  • Rotimatic - Growth Head - D2C

    5 days ago

    Bengaluru, India Rotimatic Full time

    Growth Head - D2C Role: Growth HeadExperience- 7+ yearsLocation: Sarjapur, BangalorePosition: Full-timeWebsite: Us:Rotimatic is the world's first and only fully automated, IoT and AI enabled kitchen robot that measures, kneads, rolls, cooks and puffs perfectly round flatbreads, every single time. It takes away the hassle of making flatbreads with hands...

  • Regional Head

    2 days ago

    Bengaluru, Karnataka, India Expertia AI Full time

    Unlock Your Potential as a Regional HeadWe are seeking an experienced and charismatic Regional Head to spearhead our sales growth initiatives in key regions. As a seasoned professional, you will be responsible for driving business expansion, building high-performing teams, and fostering strategic partnerships.Key Responsibilities:Develop and execute regional...

  • Thence - Partner & Head - Product Growth Marketing

    2 weeks ago

    Bengaluru, India Thence Private Limited Full time

    Partner & Head Product Growth MarketingRole Overview:As the Partner & Head Product Growth Marketing at Thence, you will be responsible for leading the growth strategy for the digital businesses/products of our clients. You will focus on scaling these brands through data-driven growth techniques and innovative marketing solutions. The Partner & Head Product...

  • Head of Customer Growth and Success

    4 weeks ago

    Bengaluru, Karnataka, India Onsurity Full time

    Customer Success Leadership at OnsurityOnsurity is a pioneering employee healthcare platform dedicated to making healthcare accessible and affordable for all. As our Head of Customer Growth and Success, you will be instrumental in driving customer satisfaction, retention, and advocacy levels.Develop and implement a comprehensive customer success strategy to...

  • Enterprise Security Risk Manager

    2 days ago

    Bengaluru, Karnataka, India Head pro Full time

    About the RoleWe're looking for a seasoned Security Compliance Specialist to join our team at Head pro. This is an exciting opportunity to leverage your expertise in ISO:27001, SOC 2, and other compliance frameworks to drive business growth while ensuring the highest standards of security and data protection.Key ResponsibilitiesDevelop and implement...

  • Category Growth and Marketing Head

    4 weeks ago

    Bengaluru, India Zepto Full time

    Category Growth and Marketing LeadDetailsCore Areas : Pricing, Merchandising, Analytics, Planning, Category Acquisition & Retention, Brand Growth, Category Growth, Problem solving and stakeholder managementQualification : 6+ years of experience in category , with at least 3 years in category / growth.Our StoryZepto is a fast-growing startup unicorn...

  • Growth Hacker

    4 weeks ago

    Bengaluru, India MagickWoods Limited Full time

    Job Title: Growth HackerThis role is for one of our ventures called MagickHomeSummary:The Growth Hacker will act as a strategic partner to the Head of E-commerce, focusing on identifying and scaling key growth levers for the business. This role is responsible for driving customer acquisition, retention, and overall business growth through a data-driven...

  • Growth hacker

    3 weeks ago

    Bengaluru, India MagickWoods Limited Full time

    Job Title: Growth HackerThis role is for one of our ventures called Magick HomeSummary:The Growth Hacker will act as a strategic partner to the Head of E-commerce, focusing on identifying and scaling key growth levers for the business. This role is responsible for driving customer acquisition, retention, and overall business growth through a data-driven...

  • Head Of Growth

    3 months ago

    Bengaluru, India i4 Consulting : Reimagining HR Blueprints Full time

    Growth Strategy: Conduct thorough research and analysis of Online content trends,audience preferences, and competitor activities within assigned categories. Developcomprehensive category-specific strategies to maximize brand exposure, audienceengagement, and revenue growth.2. Content Management: Oversee and provide inputs to the content creative process,...

  • Category Growth and Marketing Head

    2 months ago

    Bengaluru, India Zepto Full time

    Category Growth and Marketing Lead DetailsCore Areas: Pricing, Merchandising, Analytics, Planning, Category Acquisition & Retention, Brand Growth, Category Growth, Problem solving and stakeholder managementQualification: 6+ years of experience in category , with at least 3 years in category / growth. Our StoryZepto is a fast-growing startup unicorn that...

  • Senior Software System Engineer

    1 month ago

    Bengaluru, Karnataka, India Head pro Full time

    **Job Title:** Senior Software System Engineer**Job Summary:** We are seeking a highly skilled Senior Software System Engineer to join our team at Head pro. The ideal candidate will have a strong background in software development, with a focus on Java and LIMS systems. The successful candidate will be responsible for designing, developing, and implementing...

  • PlatinumRx - Head - Growth/Performance Marketing

    2 weeks ago

    Bengaluru, India PlatinumRx Full time

    About PlatinumRx:PlatinumRx is on a mission to make chronic medications affordable. With a unique offering focused on high-quality, cost-effective substitutes, we're growing at a rapid pace, maintaining industry-leading CAC and retention rates, and delivering a seamless experience that encourages repeat usage.Role Overview:The Head of Growth is a...

  • Growth Hacker

    1 month ago

    Bengaluru, India MagickWoods Limited Full time

    Job Title: Growth HackerThis role is for one of our ventures called MagickHomeSummary:The Growth Hacker will act as a strategic partner to the Head of E-commerce, focusing on identifying and scaling key growth levers for the business. This role is responsible for driving customer acquisition, retention, and overall business growth through a data-driven...