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Category Development Marketer

4 months ago

bangalore, India 3M Full time
3M has a long-standing reputation as a company committed to innovation. We provide the freedom to explore and encourage curiosity and creativity. We gain new insight from diverse thinking, and take risks on new ideas. Here, you can apply your talent in bold ways that matter.

Job Description:

• Set category/portfolio strategy and execution plan aligned

area priorities & guidance

•Country PIPO management and own country product master

data file

•Execute category/portfolio pricing plan • Communicates category (segment, portfolio, new product) strategies

to channel & shopper team and input for area programs

• Launch Area aligned NPI in country & commercializationprocess•Develop prioritized local program for selected portfolio • Execute STS plan • Category demand plans with accuracy• Category expert with deep knowledge of product, competition, and

key market trends