Offline Media

4 weeks ago

Mumbai, India Aptita Full time
Role - AVTV - Offline Media
Summary –
· Skills Required – TV Activation ( BARC)
· Location – Mumbai, Pune, Gurgaon, Chennai, Bangalore, Coimbatore
· Experience range – 2+ Year's
· Shift timings – Rotational & US ( flexible ) / Hybrid
Job Responsibilities –
• TV planning - Use secondary data Software (BARC G MAP) to arrive at actionable solution.
• Media buying - Negotiated advantageous contracts with media vendors, ensuring the most effective use of budget resources.
• Client solutions - Campaign tracking, evaluation and reporting on ongoing client activities. Presenting the pre G post campaign analysis in
• TV Planning - Develop G execute the new media Plans strategy By using data sites (BARC G TAM)
• Digital Planning - Develop, execute G optimize the digital planning by using (Comscore, Google Insider, GWI) G Execute On Meta, Google G Youtube.
• Biddable & Influencer Marketing - Drive Brand awareness G consideration campaign on YouTube, Meta G other channels. With Paid Online Campaigns and Influencer marketing Campaigns.
Requirements –
-Experience – 1 year to 2 years minimum.
-Tools knowledge –TV planning knowledge, BARC knowledge required.
Excel knowledge is a mandatory requirement.
-Communication skills should be good as they will be working for German clients.
-Confident
-Should be good with making reports for TV
Notice period criteria – Immediate to 45 Days
Email to –

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