Ecommerce Marketing Manager

1 week ago

Mount Abu, India Caspian Furniture & Interiors LLP Full time

Job Overview Caspian Furniture & Interiors LLP are seeking a proactive and data-driven Omnichannel E-commerce Manager  to take end-to-end ownership of our online sales performance. The ideal candidate will have expertise in maximizing sales velocity and operational efficiency on Amazon India and Flipkart , complemented by the ability to manage, market, and optimize our proprietary D2C website  for higher profitability. This is a full-time, high-impact position  based in Chembur, Mumbai. Key Responsibilities 1. Marketplace Mastery (Amazon & Flipkart) P&L Ownership:  Drive and manage the full Profit & Loss (P&L) for Amazon Seller Central and Flipkart Seller Hub, focusing on maximizing GMV (Gross Merchandise Value) and improving profitability. Listing Optimization:  Ensure all product listings are fully optimized with strong keywords, compelling content (A+ Content/EBC), and high-quality visuals to maximize organic rank and conversion rates. Advertising Management:  Strategize and execute all platform-specific paid campaigns (Sponsored Products/Brands on Amazon, Flipkart Ads) with a constant focus on ACoS/RoAS optimization. Operations & Compliance:  Oversee inventory management (FBA/FBF), ensure timely replenishment, monitor seller performance metrics, and handle all catalog troubleshooting and compliance issues. 2. D2C Website Sales & Marketing Website Management:  Oversee the day-to-day operations of the D2C website ((e.g., Shopify/WooCommerce)), ensuring a best-in-class user experience (UX), site speed, and functionality. Conversion Rate Optimization (CRO):  Analyze user data (Google Analytics) to identify friction points and implement continuous A/B testing and site improvements to boost conversion rates and Average Order Value (AOV). Performance Marketing:  Manage and collaborate with marketing teams or agencies on the performance of paid campaigns (specifically Meta Ads/Google Ads ) to drive targeted, cost-effective traffic and sales to the website. Merchandising:  Plan and execute website promotions, flash sales, and campaign launches, ensuring accurate inventory and pricing synchronization. 3. Analytics & Strategy (Overall) Conduct deep-dive sales and channel-specific performance analysis, providing weekly and monthly reports with actionable insights to senior management. Maintain pricing parity and coordinate promotional calendars across all channels to avoid channel conflict while maximizing overall business revenue. Forecast sales demand and coordinate inventory planning across both marketplaces and the D2C warehouse. Qualifications & Skills 3+ years  of hands-on experience in E-commerce management, with a minimum of 2 years dedicated to Amazon Seller Central (India) and Flipkart Seller Hub . Mandatory experience  managing an independent D2C website ((e.g., Shopify, WooCommerce, Magento)) including knowledge of CMS and basic site maintenance. Proven ability to drive sales growth through both marketplace advertising  and D2C site optimization (CRO) . Strong analytical skills and advanced proficiency in MS Excel  for data manipulation, reporting, and forecasting. Deep understanding of web analytics tools (e.g., Google Analytics). Bachelor’s degree in Business, Marketing, or a related field. How to Apply Please submit your resume and a cover letter. In your letter, briefly highlight your experience in three areas: Amazon P&L management, Flipkart campaign success, and a key D2C website improvement you championed. Apply to:  

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