Team Lead, Ad Insights

2 months ago

india The Knot Worldwide Full time

Team Lead, Ad Insights

India Be the First to Apply

WHAT WE DO MATTERS:

Here at The Knot Worldwide, we believe in doing work that matters. In more than 16 countries around the world, The Knot Worldwide’s leading family of brands—including The Knot, WeddingWire, Bodas, The Bash, The Bump, and more—help people take celebration planning from inspiration to action. When you join our global team, you’ll be a part of a diverse group of individuals passionate about serving and enabling our communities to celebrate the moments that make us.

ABOUT THE ROLE AND OUR TEAM:

The Global Media Solutions Team holds the responsibility for shaping the company's ad strategy and driving revenue growth. They play a crucial role in developing and implementing advertising initiatives, optimizing ad products, and maximizing revenue opportunities. By leveraging their expertise in ad operations, insights, and technologies, the team aims to deliver successful ad campaigns and reporting, effectively meeting the needs of both internal and external stakeholders while driving the company's overall business growth.

The role includes overseeing the team's prioritization, workload distribution, practices, and training to ensure successful delivery of various ad-related reports. These reports include business metrics (e.g., sell-thru, eCPM, ad capacities, revenue pacing), client snapshots during campaigns, post-campaign wrap decks, and ad hoc analyses for product development, troubleshooting, and QA. Managing a team of Ad Insights Analysts, the role focuses on attracting and retaining top talent, fostering skill growth, and delivering high-quality work. Act as a single point of escalation to resolve issues, provide guidance, and offer overflow support in reporting & analytics. Additionally, collaborate on materials, training, and collateral to support the team in delivering successful campaigns and reporting.

RESPONSIBILITIES: 

Lead the GSO Ad Insights team supporting the GMS Ads Business, reporting into the Manager, GSO Ad Trafficking & Ad Insights. Oversee prioritization, workload distribution, practices and training of the GSO Ad Insights Team Ensure the successful delivery of ads related reporting, including business reporting (example: sell thru, eCPM, ad capacities, revenue pacing), client reporting (mid campaign snapshots and post campaign wrap decks) as well as ad hoc analysis to support product development efforts, troubleshooting and QA. Manage Team of Ad Insights Analysts, by attracting & retaining top talent and growing the team's skills and approach to ensure your team delivers a high quality and accurate work outputs as well as a high level of customer service. Act as a point of escalation for the Ad Insights team to help resolve issues as well as provide clarification and direction Provide overflow support in reporting & analytics and managing any issues that arise pertaining to ads reporting. Where needed, make recommendations to your manager for process improvements for consideration and provide transparency into approach and process for work outputs. Collaborate on the creation of materials, training, and collateral to support the team to deliver successful campaigns & reporting for our business & out clients.  Where needed, focus on report automation and operational best practices to ensure accuracy and speed of reporting & analytics.

SUCCESSFUL CANDIDATES HAVE:

You have 2-3 years of experience working in Ad Reporting & Insights, required experience with Business Intelligence platforms. Experience coaching, mentoring & training other team members Knowledge of media, standard ad formats and the ad platforms used to support online and/or mobile advertising operations: ad serving, audience management tools, inventory applications, HTML, XML, Javascript, and third-party ad tags Operate and manage with a sense of urgency and customer centric perspective Keen problem-solving and troubleshooting abilities Keen ability to be detail oriented and organized. You can clearly understand business needs and impact and communicate the importance of an issue or a feature that needs to be implemented for internal and external stakeholders  Ability to multitask, and prioritize work  Professional communication, both written and verbal Collaborate cross-functionally with various departments and stakeholders to find solutions, increase productivity, efficiency and team success. 

At The Knot Worldwide, we believe you are more than a resume and invite you to go for it, take the leap of faith, and apply for this job if it sparks your passion to join TKWW and make a difference

WHAT WE LOVE ABOUT YOU:

You Dream Big. You iterate and experiment to drive innovation.

You Love Our Users. You keep our global community at the center of everything you do.

You Do the Right Thing. You strengthen your team through respect, fairness, and inclusion.

You Hustle Every Day. You favor urgency and own your outcomes. 

You Win Together. People are at the heart of our success and you play as a team.

WHAT YOU LOVE

  • Team Lead, Ad Insights

    2 weeks ago

    india The Knot Worldwide Full time

    Team Lead, Ad Insights India Be the First to Apply WHAT WE DO MATTERS: Here at The Knot Worldwide, we believe in doing work that matters. In more than 16 countries around the world, The Knot Worldwide’s leading family of brands—including The Knot, WeddingWire, Bodas, The Bash, The Bump, and more—help people take celebration planning from...

  • Manager, Ad Trafficking and Ad Insights

    2 months ago

    india The Knot Worldwide Full time

    Manager, Ad Trafficking and Ad Insights India Be the First to Apply WHAT WE DO MATTERS: Here at The Knot Worldwide, we believe in doing work that matters. In more than 16 countries around the world, The Knot Worldwide’s leading family of brands—including The Knot, WeddingWire, Bodas, The Bash, The Bump, and more—help people take...

  • Manager, Ad Trafficking and Ad Insights

    2 weeks ago

    india The Knot Worldwide Full time

    Manager, Ad Trafficking and Ad Insights India Be the First to Apply WHAT WE DO MATTERS: Here at The Knot Worldwide, we believe in doing work that matters. In more than 16 countries around the world, The Knot Worldwide’s leading family of brands—including The Knot, WeddingWire, Bodas, The Bash, The Bump, and more—help people take...

  • Analyst, Ad Insights

    2 months ago

    india The Knot Worldwide Full time

    Analyst, Ad Insights India Be the First to Apply WHAT WE DO MATTERS: Here at The Knot Worldwide, we believe in doing work that matters. In more than 16 countries around the world, The Knot Worldwide’s leading family of brands—including The Knot, WeddingWire, Bodas, The Bash, The Bump, and more—help people take celebration planning from...

  • Analyst, Ad Insights

    2 weeks ago

    india The Knot Worldwide Full time

    Analyst, Ad Insights India Be the First to Apply WHAT WE DO MATTERS: Here at The Knot Worldwide, we believe in doing work that matters. In more than 16 countries around the world, The Knot Worldwide’s leading family of brands—including The Knot, WeddingWire, Bodas, The Bash, The Bump, and more—help people take celebration planning from...

  • Digital Ads Manager

    2 months ago

    india Real Estate Homeselling Team Full time

    We are looking for a Digital Ads Manager who is responsible for planning, executing, and managing digital advertising campaigns for clients. This includes conducting market research, developing ad strategies, creating and deploying ad content, analyzing campaign performance, and making ongoing optimizations to improve results. The ideal candidate will have a...

  • Digital Ads Manager

    2 weeks ago

    india Real Estate Homeselling Team Full time

    We are looking for a Digital Ads Manager who is responsible for planning, executing, and managing digital advertising campaigns for clients. This includes conducting market research, developing ad strategies, creating and deploying ad content, analyzing campaign performance, and making ongoing optimizations to improve results. The ideal candidate will have a...

  • Lead Insights

    2 weeks ago

    india Dr. Reddy's Laboratories Full time

    Dr. Reddy’s Laboratories Ltd. is a leading multinational pharmaceutical company based across global locations. Each of our 24,000 plus employees comes to work every day for one collective purpose: to accelerate access to affordable and innovative medicines because Good Health Can’t Wait . We started in 1984 with a modest investment, 20 employees and a...

  • Ad-operations - Junior (Google Ads)

    3 weeks ago

    India vCommission Full time

    **Job Information**: Number of Positions - 3Industry - Affiliate MarketingWork Experience - 1-3 yearsCity - GurgaonState/Province - HaryanaCountry - IndiaZip/Postal Code - 122001- We are seeking to build a team of Media Buyers with expertise in Google Ads platform creating, optimizing, and monitoring campaigns across Google Ads. I.e. Search or Google Display...

  • Ad Operations

    3 weeks ago

    India vCommission Full time

    **Job Information**: Number of Positions - 1Industry - Affiliate MarketingWork Experience - 4-5 yearsSalary - 288000City - GurgaonState/Province - HaryanaCountry - IndiaZip/Postal Code - 122001- We are seeking to build a team of Media Buyers with expertise in Google Ads platform creating, optimizing, and monitoring campaigns across Google Ads. I.e. Search or...

  • Google Ads Expert

    2 weeks ago

    india Lotus Interworks Full time

    Position:* Google Ads Expert Location:* Remote Type:* Full-Time *About Simplia Inc.:* Simplia Inc . is a leading AI+ digital transformation platform headquartered in Los Angeles, specializing in generating sales-qualified meetings for North American small businesses. Our proprietary AI+ technology, combined with human expertise, ensures that our clients...

  • Analytics Team Lead

    4 weeks ago

    india AION-TECH SOLUTIONS LIMITED Full time

    We are looking for an experienced and dynamic Analytics Team Lead to manage our analytics team. As the Analytics Team Lead, you will be responsible for managing a team of analysts, collaborating with cross-functional departments, and utilizing data to provide valuable insights that contribute to the achievement of organizational objectives. Responsibilities:...

  • Insights Partner

    1 month ago

    india Roche Full time

    The Position The key outcomes expected out of an Insights Partner are Collection of insights for the state cluster which includes -○ Insights on brand campaigns and their implementation○ TAE insights on brands, campaigns & connections○ Competitive insights● Collation of the marketing plans for the state and helping in execution of the...

  • Strategic Insights Analyst

    3 weeks ago

    india FROST-BOX-PRESS Full time

    PR Tech Global is a leader in technology, ICT and professional training services. Our global team of Consultants offer organisations with technology development, CRM, certified training and productivity solutions. We are a registered learning provider with the UK Government. Strategic Insights is a proprietary division of PR Tech Global and offers news,...

  • Insights and Reporting Analyst

    2 weeks ago

    india Adops Staffing Full time

    Reports to: Manager, Adops and Analytics Position Overview: We are seeking a talented Insight and Reporting Analyst to join our team. The ideal candidate will be responsible for analyzing campaign performance data, providing actionable insights, and delivering comprehensive reports to clients. This role requires strong analytical skills, attention to...

  • Insights and Reporting Analyst

    3 weeks ago

    India Adops Staffing Full time

    Reports to: Manager, Adops and AnalyticsPosition Overview:We are seeking a talented Insight and Reporting Analyst to join our team. The ideal candidate will be responsible for analyzing campaign performance data, providing actionable insights, and delivering comprehensive reports to clients. This role requires strong analytical skills, attention to detail,...

  • Insights and Reporting Analyst

    2 weeks ago

    india Adops Staffing Full time

    Reports to: Manager, Adops and Analytics Position Overview: We are seeking a talented Insight and Reporting Analyst to join our team. The ideal candidate will be responsible for analyzing campaign performance data, providing actionable insights, and delivering comprehensive reports to clients. This role requires strong analytical skills, attention to...

  • Insights and Reporting Analyst

    2 weeks ago

    india Adops Staffing Full time

    Reports to: Manager, Adops and Analytics Position Overview: We are seeking a talented Insight and Reporting Analyst to join our team. The ideal candidate will be responsible for analyzing campaign performance data, providing actionable insights, and delivering comprehensive reports to clients. This role requires strong analytical skills, attention to...

  • Insights and Reporting Analyst

    2 weeks ago

    India Adops Staffing Full time

    Reports to: Manager, Adops and Analytics Position Overview: We are seeking a talented Insight and Reporting Analyst to join our team. The ideal candidate will be responsible for analyzing campaign performance data, providing actionable insights, and delivering comprehensive reports to clients. This role requires strong analytical skills, attention to...

  • Insights and Reporting Analyst

    2 weeks ago

    India Adops Staffing Full time

    Reports to: Manager, Adops and AnalyticsPosition Overview:We are seeking a talented Insight and Reporting Analyst to join our team. The ideal candidate will be responsible for analyzing campaign performance data, providing actionable insights, and delivering comprehensive reports to clients. This role requires strong analytical skills, attention to detail,...