Insights and Reporting Analyst

2 weeks ago

India Adops Staffing Full time

Reports to: Manager, Adops and Analytics


Position Overview:

We are seeking a talented Insight and Reporting Analyst to join our team. The ideal candidate will be responsible for analyzing campaign performance data, providing actionable insights, and delivering comprehensive reports to clients. This role requires strong analytical skills, attention to detail, and the ability to communicate complex data in a clear and concise manner.


Key Responsibilities:

  • Analyze campaign performance data to identify trends, patterns, insights, and relationships.
  •    Present insights derived from performance to internal teams and clients.
  •    Develop and maintain dashboards and reports to track key metrics and KPIs.
  •    Collaborate with cross-functional teams to optimize campaign strategies and tactics.
  •    Conduct ad-hoc analysis to answer specific business questions and address client inquiries.
  •    Present findings and recommendations to internal stakeholders and clients.
  •    Stay up to date with industry trends and best practices in digital advertising and data analysis.
  • Create and present insights gleaned from performance to Strategy and Investment teams and clients.


Qualifications:

  •  Education in marketing/advertising, statistics, mathematics, business, management information systems or related field
  •  Must feel comfortable learning new systems and tools.
  •  Can turn around projects and meet deadlines.
  •  Ability to multi-task and adapt to change in a fast paced and constantly evolving environment.
  •  Must be a pro-active, curious, creative problem solver.
  •  Strong analytical skills: able to analyze raw data, draw conclusions, and develop actionable recommendations; experience in the analysis of large data sets to find useful relationships.
  •  Advanced MS Office skills (MS Word, Excel, PowerPoint)
  •  Proficiency in SQL, Excel, and data visualization tools (e.g., Tableau, Power BI) is a plus.
  •  Experience with Demand-Side Platforms (DSPs) and programmatic advertising is a plus.
  •  Working knowledge of media measurement tools including 3rd party ad serving, syndicated research and web analytics, such as ComScore, DoubleClick, Google Analytics, etc. is preferred, but not required.
  •  Exceptional organizational skills, paying close attention to detail.
  •  Must be comfortable turning data into decision making information, and communicating the story the data is telling internal stakeholders as well as clients.


Working Hours

The analyst will be working on Easter time zone to support Canadian and United States Clients.


Apply

Please send your resumes to careers@adopsstaffing.com or Apply on Linkedin.

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