Digital Marketing Specialist
2 weeks ago
Sectors served by Saventure Infra Tech-LLP include Interior Services, Construction Services, Architecture Services, Financial Services, Infra Services, Import & Export Services, Digital Marketing Services, and Renovation Services.Role DescriptionDevelop Digital Marketing Strategies: Create comprehensive digital marketing strategies that align with the company's goals and target audience.Manage Online Presence: Oversee the company's website, social media profiles, and other digital platforms to ensure brand consistency.Content Creation: Develop engaging content for various digital channels, including blog posts, social media updates, newsletters, and video content.SEO Optimization: Implement SEO best practices to improve organic search rankings and drive traffic to the company's website.Analytics and Reporting: Monitor and report on the performance of digital marketing campaigns using analytics tools.Lead Generation: Create and manage campaigns to generate leads for the company's services.Email Marketing: Design and execute email marketing campaigns to nurture leads and keep clients engaged.Social Media Management: Manage and grow the company's social media presence, creating content that resonates with the target audience.Paid Advertising: Plan and execute paid advertising campaigns on platforms like Google AdWords, Facebook, Instagram, and LinkedIn.Collaborate with Design Teams: Work with interior designers to showcase their work and projects through digital channels.Influencer Partnerships: Build relationships with influencers in the interior design space to expand the company's reach.Market Research: Conduct market research to identify trends and insights that can inform marketing strategies.Budget Management: Allocate and manage the digital marketing budget to maximize ROI.Crisis Management: Monitor digital channels for any negative feedback or crises and respond appropriately.Website Management: Ensure the website is user-friendly, up-to-date, and reflective of the latest design projects.Training and Development: Stay updated on digital marketing trends and train team members on new tools and practices.Vendor Management: Liaise with external vendors and service providers, such as web developers and content creators.Customer Relationship Management (CRM): Utilize CRM tools to manage customer interactions and data.Community Engagement: Engage with the online community by responding to comments, messages, and reviews.Brand Advocacy: Act as a brand advocate, promoting the company's values and mission through digital channels.
QualificationsSocial Media Marketing, Digital Marketing, and Online Marketing skillsExperience with web analytics and data-driven decision makingExcellent written and verbal communication skillsAbility to collaborate with different teams and departmentsStrong analytical and problem-solving skillsExperience with SEO/SEM, email marketing, and display advertisingBachelor's degree in Marketing, Communications, Business Administration, or related field
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