Market Development Representative

4 weeks ago

Pune, Maharashtra, India TraceLink Full time

Market Development Representative -

Company overview:

TraceLink's digital network – today used by more than 290,000 Healthcare and Life Sciences entities around the world – digitalizes the supply chain operations between trading partners to create the visibility required to protect the medicines that patients rely on to lead healthier lives. Founded in 2009, TraceLink operates 6 global offices with over 800 employees and serves more than 1,600 customers on behalf of billions of patients worldwide.

TraceLink is recognized as an industry leader by Gartner and IDC , and for having a great company culture by Comparably .

The role:

We're hiring dynamic Market Development Representatives (MDRs) to join our Pune-based team and accelerate the growth of TraceLink's Partner Innovation Program. In this role, you'll collaborate with our global Business Management and Channel teams to engage System Integrators (SIs) and Independent Software Vendors (ISVs), generate interest in the OPUS Link Lab, and drive onboarding to expand the TraceLink Partner Network.

Responsibilities:

Gather market intelligence and deeply research System Integrator (SI), Independent Software Vendor (ISV), and prospect accounts through public and private data sources Qualify and score inbound & outbound partner leads to identify and prioritize key companies & personas within the SI / ISV ecosystem for maximum campaign effectiveness Monitor public information sources to augment accounts, leads, and opportunities with data to enhance prospecting effectiveness Develop personalized strategies for using email, social media, and other channels to engage prospects to increase engagement rates Quickly follow up on partner marketing campaigns and inbound interest to create and maintain

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