Assistant Brand Manager Marketing

4 weeks ago

india The Lean Co. (Dose Matters Pvt Ltd) Full time

Company Description

The Lean Co. (Dose Matters Pvt Ltd) is an organization dedicated to ending obesity by empowering individuals with the tools and resources needed to fight it. Committed to adhering to government safety standards, all products purchased from our online store or distribution channels are guaranteed to comply with these standards. Our products are developed with the goal of being lower in calories or denser in protein compared to their counterparts. Additionally, our recipes are created by ordinary individuals, focusing on simplicity, efficiency, and exceptional macros, allowing our visitors to easily replicate them without spending excessive time in the kitchen.


Role Description

This is a full-time on-site role for an Assistant Brand Manager in Marketing. As an Assistant Brand Manager, you will be responsible for various day-to-day tasks including assisting in the development and execution of brand marketing strategies, coordinating marketing campaigns, monitoring market trends and consumer preferences, conducting market research, analyzing data, and providing support to the Brand Manager. This role is located in Mumbai.


Qualifications

  • Marketing, Advertising, or Business Management skills
  • Experience in brand management and marketing campaigns
  • Strong analytical and problem-solving skills
  • Excellent communication and collaboration abilities
  • Creativity and innovation in developing marketing strategies
  • Proficiency in market research and data analysis
  • Ability to work effectively in a team and individually
  • Knowledge of the food industry and nutrition is a plus
  • Bachelor's degree in Marketing, Business Administration, or related field


Daily Tasks

  • Coordinate with Sales and Design Team for Creatives requirement and execution as per brand guidelines
  • Coordinate with design sales and vendors for the creatives printing and pasting
  • Ensure Brand Positioning is maintained across online and offline assets
  • Coordinate with PR channels to ensure brand communication is as per required positioning
  • Plan and Launch various brand Campaigns
  • Get Video Production done of all videos assets
  • Make event calendar, Plan and Execute events
  • Make creatives in urgent requirement on PowerPoint or Canva
  • Increase Brand Visibility and engagement across online and offline
  • Design & Execute ATL, BTL & Digital campaigns effectively

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