Senior Brand Executive
4 weeks ago
About Games24x7
Founded by New York University trained economists Bhavin Pandya and Trivikraman
Thampy in 2006, Games24x7 is an India headquartered online gaming company with a
portfolio which includes skill-based games such as RummyCircle and My11Circle.
Backed by marquee investors like Tiger Global, The Raine Group and Malabar
Investments, the company specializes in using behavioral science, technology, and
artificial intelligence to provide awesome game playing experiences across all its
platforms.
Games24x7 operates RummyCircle, the largest online rummy platform in India, and
My11Circle, one of the country’s top fantasy sports platforms. The diverse, talented, and
passionate Games24x7 team is spread across our offices in Mumbai, Bengaluru, and
New Delhi. We love to work with talented people who love doing new things or doing old
things the new way. We are always looking for people with a sense of ownership, ability
to collaborate, create, innovate, and value the importance of humility
Job Description: Senior Brand Executive (1-3 years)
Position Overview:
Games24x7 is looking for a senior brand executive to work for their brand RummyCircle.
1. The Senior Brand Executive will be part of the Brand Marketing Team and will play a supporting and crucial role in executing creative and communication design for driving new player acquisitions for the RummyCircle app.
2. The Senior Brand Executive will work closely with the Associate Brand Manager & Senior Brand Manager to deeply understand the target audience and consumer insights of various states across India in order to create region specific digital assets.
3. In today’s digital world, where consumers have constant access to various mobile devices & digital platforms, the Senior Brand Executive should have a working knowledge of the design and communication that will complement and be responsive to the multitude of platforms available for performance marketing.
4. The Senior Brand Executive should be creative and proactive with skills related to understanding the nuances of design principles, colour theory and aesthetic appeal of creative ads along with having a good command over languages.
5. The Senior Brand Executive will work with internal stakeholders as well as external design & creative agencies, web developers, freelancers to produce digital creatives that are interactive and engaging while ensuring brand guidelines are followed.
6. The Senior Brand Executive would also support the team in working with agencies on creative input for large scale media campaigns like videos, print, radio and television.
7. The Senior Brand Executive should have experience dealing with external vendors, negotiating with agencies/production houses and handling small scale shoots.
8. The Senior Brand Executive should be able to understand the basics of performance marketing and study high level funnel metrics to derive creative insights and utilize those insights for creating creatives in the future.
The Senior Brand Executive will undergo on-the-job training with the Brand Team and User Growth Team to ensure a smooth understanding of the position.
Skillset Requirements
1. Minimum 1-3 years of experience in brand marketing, digital creative production and copy writing
2. Previous experience in working with gaming/consumer tech/digital first companies
3. Well-versed with the digital ecosystem to identify new creative opportunities
4. MBA from Tier-II colleges minimum or relevant work experience
5. Prior experience of working with designers, video editors and handling creative agencies
6. Knowledge in video production and creative script writing is a plus
7. Previous experience in working with gaming/consumer tech/digital first companies
8. Candidates with a command over Marathi language will be preferred
Role Requirements
· Strong communication skills in writing and suggesting copies for actionable outcomes.
· Strong command of the English language (oral and written)
· Certain level of understanding of Hindi & Marathi language (oral and written)
· Excellent project and vendor management skills
· Proactiveness to deliver output with top-notch quality
· Shows potential to chase aggressive timeline and deliver efficiently
· Should be able to create presentations and work on excel
Job Location: Mumbai (Candidate should be residing/willing to relocate to the city)
-
Senior Brand Executive
3 weeks ago
Mumbai, India Games24x7 Full timeAbout Games24x7Founded by New York University trained economists Bhavin Pandya and TrivikramanThampy in 2006, Games24x7 is an India headquartered online gaming company with aportfolio which includes skill-based games such as RummyCircle and My11Circle.Backed by marquee investors like Tiger Global, The Raine Group and MalabarInvestments, the company...
-
Senior Brand Executive
5 days ago
Mumbai, Maharashtra, India Games24x7 Full timeAbout Games24x7:Established by economists Bhavin Pandya and Trivikraman Thampy in 2006, Games24x7 is an online gaming company based in India. The company offers skill-based games like RummyCircle and My11Circle. Supported by investors such as Tiger Global, The Raine Group, and Malabar Investments, Games24x7 leverages behavioral science, technology, and...
-
Senior Brand Executive
3 weeks ago
Mumbai Metropolitan Region, India Games24x7 Full timeAbout Games24x7Founded by New York University trained economists Bhavin Pandya and TrivikramanThampy in 2006, Games24x7 is an India headquartered online gaming company with aportfolio which includes skill-based games such as RummyCircle and My11Circle.Backed by marquee investors like Tiger Global, The Raine Group and MalabarInvestments, the company...
-
Senior Brand Executive
4 weeks ago
Mumbai Metropolitan Region, India Games24x7 Full timeAbout Games24x7Founded by New York University trained economists Bhavin Pandya and TrivikramanThampy in 2006, Games24x7 is an India headquartered online gaming company with aportfolio which includes skill-based games such as RummyCircle and My11Circle.Backed by marquee investors like Tiger Global, The Raine Group and MalabarInvestments, the company...
-
Senior Brand Executive
3 weeks ago
Mumbai Metropolitan Region, India Games24x7 Full timeAbout Games24x7 Founded by New York University trained economists Bhavin Pandya and Trivikraman Thampy in 2006, Games24x7 is an India headquartered online gaming company with a portfolio which includes skill-based games such as RummyCircle and My11Circle. Backed by marquee investors like Tiger Global, The Raine Group and Malabar Investments, the company...
-
Senior Brand Manager/Brand Manager
3 weeks ago
Mumbai, India Tyche Jobs Executive Search Consultants Full timeShould be a batch of 2016- 2019 -MBA from premier instituteFMCG /Foods Experience a mustTeam role Responsible for managing the P&L of category(s)/ brand(s) in Food category2. Work closely with sales & distribution teams across channels for establishing and achieving the business plans (top-line & profitability) through effective ATL & BTL programs3. Lead...
-
Senior Brand Manager/Brand Manager
4 weeks ago
Mumbai, India Tyche Jobs Executive Search Consultants Full timeShould be a batch of 2016- 2019 -MBA from premier instituteFMCG /Foods Experience a mustTeam role Responsible for managing the P&L of category(s)/ brand(s) in Food category2. Work closely with sales & distribution teams across channels for establishing and achieving the business plans (top-line & profitability) through effective ATL & BTL programs3. Lead...
-
Senior Brand Executive
5 days ago
Mumbai, Maharashtra, India Pilgrim Full timeJOB DESCRIPTIONAs a Senior Brand Executive (Makeup & Fragrance), you will play a pivotal role in shaping and executing our brand strategy for our Makeup and Fragrances Category.Your primary responsibilities will include:Deriving Customer Insights: Utilise market research, consumer data, and trends analysis to identify key insights into our target audience's...
-
Senior Brand Executive
12 hours ago
Mumbai, India Pilgrim Full timeJOB DESCRIPTIONAs a Senior Brand Executive (Makeup & Fragrance), you will play a pivotal role in shaping and executing our brand strategy for our Makeup and Fragrances Category.Your primary responsibilities will include:Deriving Customer Insights : Utilise market research, consumer data, and trends analysis to identify key insights into our target audience's...
-
Business Head
5 days ago
Mumbai, India Barcode Entertainment : Strategic Brand Solutions Full timeJob Title:Business Head - Luxury BrandsLocation:IndiaAbout Us:Barcode Entertainment is a global influencer marketing agency driven by a passion for leveraging influencer power to create impactful marketing campaigns. Our innovative approach combines data-driven performance, deep human relationships, expert creative strategies, and targeted paid media to...
-
Senior Brand Strategist
2 months ago
mumbai, India dentsu Full timeThe purpose of this role is to work under the direction of a planner or strategist to execute research asks and uncover insights to fuel the strategy process Job Title: Senior Brand Strategist Job Description: Key responsibilities:Develops and refines the skill sets foundational to the brand strategy discipline; data discovery, consumer research,...
-
Senior Brand Strategist
2 months ago
Mumbai, India dentsu Full timeThe purpose of this role is to work under the direction of a planner or strategist to execute research asks and uncover insights to fuel the strategy process Job Title: Senior Brand Strategist Job Description: Key responsibilities: Develops and refines the skill sets foundational to the brand strategy discipline; data discovery, consumer research,...
-
Senior Brand Executive
7 days ago
Mumbai, India Pilgrim Full timeJOB DESCRIPTIONAs a Senior Brand Executive (Makeup & Fragrance), you will play a pivotal role in shaping and executing our brand strategy for our Makeup and Fragrances Category.Your primary responsibilities will include:Deriving Customer Insights: Utilise market research, consumer data, and trends analysis to identify key insights into our target audience's...
-
Senior Brand Executive
6 days ago
mumbai, India Pilgrim Full timeJOB DESCRIPTION As a Senior Brand Executive (Makeup & Fragrance), you will play a pivotal role in shaping and executing our brand strategy for our Makeup and Fragrances Category. Your primary responsibilities will include: Deriving Customer Insights : Utilise market research, consumer data, and trends analysis to identify key insights into our target...
-
Business Head
2 days ago
Mumbai, India Barcode Entertainment : Strategic Brand Solutions Full timeJob Title: Business Head - Luxury BrandsLocation: IndiaAbout Us:Barcode Entertainment is a global influencer marketing agency driven by a passion for leveraging influencer power to create impactful marketing campaigns. Our innovative approach combines data-driven performance, deep human relationships, expert creative strategies, and targeted paid media to...
-
Business Head
6 days ago
mumbai, India Barcode Entertainment : Strategic Brand Solutions Full timeJob Title: Business Head - Luxury Brands Location: India About Us: Barcode Entertainment is a global influencer marketing agency driven by a passion for leveraging influencer power to create impactful marketing campaigns. Our innovative approach combines data-driven performance, deep human relationships, expert creative strategies, and targeted paid...
-
Business Head
7 days ago
Mumbai, India Barcode Entertainment : Strategic Brand Solutions Full timeJob Title: Business Head - Luxury BrandsLocation: IndiaAbout Us:Barcode Entertainment is a global influencer marketing agency driven by a passion for leveraging influencer power to create impactful marketing campaigns. Our innovative approach combines data-driven performance, deep human relationships, expert creative strategies, and targeted paid media to...
-
Senior Brand Manager
4 days ago
Mumbai, India Intellectual Capital HR Consulting Pvt. Ltd. Full timeJob Title:Senior Brand ManagerReporting to:CEOLocation:MumbaiJob Description:The incumbent will be responsible for:Social Media Campaign & Strategy:Develop and implement comprehensive social media strategies aligned with the overall marketing objectives.Create campaign strategies and oversee complete execution, including the purchase of online media...
-
Senior Brand Manager
5 days ago
Mumbai, India Intellectual Capital HR Consulting Pvt. Ltd. Full timeJob Title:Senior Brand ManagerReporting to:CEOLocation:MumbaiJob Description:The incumbent will be responsible for:Social Media Campaign & Strategy:Develop and implement comprehensive social media strategies aligned with the overall marketing objectives.Create campaign strategies and oversee complete execution, including the purchase of online media...
-
Senior Brand Manager
5 days ago
Mumbai, Maharashtra, India Intellectual Capital HR Consulting Pvt. Ltd. Full timeJob Title: Senior Brand ManagerReporting to: CEOLocation: MumbaiJob Description:The incumbent will be responsible for:Social Media Campaign & Strategy:Develop and implement comprehensive social media strategies aligned with the overall marketing objectives.Create campaign strategies and oversee complete execution, including the purchase of online media...