InsighTek - Content Manager

4 weeks ago


Bengaluru, India Insightek Global Consulting Private Limited Full time

Immediate opportunity - Content Manager - MNC - Bangalore

Job Summary :

The Content Manager will be responsible for developing and executing a comprehensive content strategy that aligns with the company's objectives and brand voice. This role involves creating a diverse range of content, optimizing the use of technology and automation for efficiency, and providing support for leadership communication. The ideal candidate will demonstrate a strong ability to manage multiple projects, drive engagement, and deliver cost-effective solutions.

Key Responsibilities :

Content Strategy Development :

- Develop and execute a comprehensive content strategy that supports the company's objectives and enhances brand awareness.

- Conduct content audits to identify gaps and opportunities.

Content Creation and Management :

- Develop and deliver high-quality content, including but not limited to articles, blog posts, social media content, and video scripts.

- Create comprehensive marketing kits and brand assets, ensuring alignment with brand guidelines and marketing objectives.

- Utilize technology and automation tools to enhance content creation processes.

Business Support :

- Provide ongoing content creation support for various corporate functions, ensuring consistent and effective communication across all departments.

- Collaborate with teams to understand their content needs and deliver tailored solutions.

Leadership Communication Support :

- Assist in developing content strategies, calendars, and communications for two CXOs, focusing on improving engagement and brand representation.

- Produce weekly reports, process updates, and manage vendor relationships to ensure smooth execution of leadership communications.

Process Improvement and Reporting :

- Continuously monitor and report on the effectiveness of content strategies and campaigns.

- Identify opportunities for process improvements and implement strategies to enhance efficiency and impact.

Qualifications :

- Bachelor's or Master's Degree in Communications or Journalism. MBA would be added advantage.

- Proven experience (5+ years) in content creation, management, and strategy (Preferably from an IT background).

- Excellent writing, editing, and proofreading skills.

- Ability to think strategically and creatively.

- Strong project management and organizational skills.

- Excellent communication and interpersonal skills.

- Strong understanding of content marketing strategies.

- Experience in using technology and automation for content creation and distribution.

- Ability to work in a fast-paced environment and handle multiple projects simultaneously.

(ref:iimjobs.com)
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