Content Manager

1 week ago


Bengaluru, India Zimplistic Full time

Zimplistic is a product design company inventing intelligent kitchen appliances that promote healthy eating through simplicity & automation. Rotimatic is the world’s first kitchen robot.

We take on problems that have never been solved before, like automating flatbreads that are made by hand for centuries at the click of a button. This should either scare or get you super excited. Many companies before us tried and failed in solving this problem because we are perhaps a bit crazy and super multidisciplinary in our problem-solving approach.


Job Description: We are seeking an experienced and versatile Content Manager to join our marketing team at Rotimatic. As a pivotal member of our team, you will spearhead the development and execution of content strategies that elevate our brand and drive engagement. Your primary focus will be on leveraging your exceptional writing skills to craft compelling content across various platforms, ensuring that our messaging resonates with our target audience and effectively communicates our brand story.

We are looking for a dynamic individual who works on content writing+strategy+SEO for creative Ads, social media and our website.


Responsibilities:

  • Lead the development and implementation of content strategies that align with brand objectives and resonate with our target audience.
  • Create and curate engaging written content for multiple channels, including website, blog, social media, email, and video.
  • Harness your writing expertise to craft captivating headlines, taglines, product descriptions, and other marketing collateral that effectively communicates our brand message and value proposition.
  • Collaborate closely with cross-functional teams to brainstorm and execute creative concepts for marketing campaigns and initiatives, ensuring that written content aligns with broader campaign objectives and brand guidelines.
  • Conduct in-depth research and analysis to identify trends, insights, and opportunities for content optimization and innovation.
  • Define and maintain brand voice, tone, and style guidelines to ensure consistency and authenticity across all written content touchpoints.
  • Measure and analyze content performance metrics, providing actionable insights and recommendations for continuous improvement.

Requirements:

  • Bachelor's degree in English, Journalism, Communications, or related field.
  • Proven track record of success in content strategy and creation, with at least 3 years of experience in a similar role.
  • Exceptional writing and editing skills, with a demonstrated ability to craft compelling written content that captivates audiences and drives action.
  • Creative thinker with a keen eye for detail, able to translate ideas into engaging written content that resonates with diverse audiences.
  • Strategic mindset with the ability to align content initiatives with broader business objectives and audience needs.
  • Proficiency in content management systems (CMS), analytics tools, and social media platforms.
  • Excellent communication and collaboration skills, with a demonstrated ability to work effectively in a cross-functional team environment.

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