Retention Marketing Lead

1 day ago

Bengaluru, India Emergent Full time

Backed by Lightspeed, Y Combinator, Together Fund, and Prosus, Emergent is reimagining how software gets built.


Our vision is to democratize development, enabling anyone with an idea to become a creator and making software accessible to a billion people worldwide.


Our autonomous coding agents turn plain-language ideas into fully functional applications, tested, version-controlled, and deployable in minutes. What once took weeks now happens with a single click. Enterprises use Emergent to write, maintain, and test millions of lines of code autonomously, cutting development cycles from months to days.


Headquartered in San Francisco, we’re led by repeat entrepreneurs with a proven track record of building successful startups, joined by a world-class team of Olympiad medalists, IIT & IIM alumni, and veterans from Google, Amazon, and Dropbox. Together, we’re building at the frontier of AI and systems engineering—shipping daily and setting new standards for AI-driven development.


In just 90 days, we scaled to $15M ARR, making us one of the fastest-growing AI startups in the world, with users across 180+ countries.


Join us in shaping the future of software development.


What You’ll Do

  • Own and execute lifecycle marketing strategies across email, push, and reactivation campaigns.
  • Design and optimize referral, rewards, and loyalty programs to drive engagement.
  • Reduce churn and increase customer LTV through targeted retention initiatives.
  • Segment users and personalize communication using analytics and behavioral data.
  • Collaborate with product and growth teams to align retention strategies with business goals.
  • Track, measure, and report campaign performance; continuously experiment for impact.


What We’re Looking For

  • 3–5 years of experience in retention, lifecycle, or CRM marketing.
  • Proven success in running email and reactivation campaigns at scale.
  • Strong analytical mindset with the ability to translate data into actionable insights.
  • Experience with CRM/marketing automation tools (CleverTap, MoEngage, Braze, HubSpot, etc.)
  • Strong communication, copywriting, and campaign optimization skills.


Good to Have

  • Prior experience at high-scale B2C/B2B companies.
  • Familiarity with cohort analysis, funnel optimization, and A/B testing.
  • Exposure to SaaS, product-led growth, or AI-driven products.


Why Join us?

  • Build next-gen tools for 1B+ creators.
  • Work with a high-caliber, maker-first team.
  • Competitive comp + equity.
  • Fast learning, real impact, and a clear growth path.


Let’s build the future of software together.

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