Employer Branding Specialist

About the job

Trianz is a leading-edge technology platforms and services company that accelerates digital transformations at Fortune 100 and emerging companies worldwide in data & analytics, digital experiences, cloud infrastructure, and security. The company has developed a disruptive "IP Led Transformations" vision, strategy, and business model over the past 3 years. Some of the company's IP was recently acquired by AWS and its overall business model has taken off sharply in 2024.

Trianz is led by Sri Manchala, a former special forces officer from the Indian army and author of Crossing the Digital Faultline | Trianz, and a team of veterans from well-known firms such as Deloitte, HCL, KPMG, Wipro, Microsoft, TATA, AWS, GE, etc.

About Trianz:

Trianz believes that companies around the world face three challenges in their digital transformation journeys - shrinking 'time to transform' due to competition & AI, lack of digital-ready talent, and uncertain economic conditions. To help clients leapfrog over these challenges, Trianz has built IP and platforms that have transformed the adoption of the cloud, data, analytics & insights AI.

Specifically, the following Trianz platforms are changing the way companies approach transformations in various disciplines:

• Concierto: A fully automated platform to Migrate, Manage, and Maximize the multi & hybrid cloud. A zero code and SaaS platform, Concierto allows teams to migrate to AWS, Azure and GCP and manage them efficiently from a single pane of glass. Visit www.concierto.cloud for more information
• Avrio Data to AI Platform: Avrio is a Data to AI SaaS platform designed to drive data-led transformation at lightning speed. Through conversational AI, organizations seamlessly engage with all their data, unlocking real-time insights, and uncovering hidden opportunities and risks—all within one powerful platform. Visit www.avriodata.ai to know more.
• Pulse: Recognizing that workforces will be distributed, mobile, and fluid, Trianz has built a 'future of work' digital workplace platform called Pulse. Visit www.trianz.com/Pulse

Since the market launch of this strategy in mid-2023, Trianz has experienced enormous growth, success, and recognition.

• Some of Trianz' built IP in data and analytics was acquired by Amazon. Since then, Trianz has been made an engineering partner of Amazon for building/supporting connected ecosystems across multiple AWS platforms.
• Most recently, Trianz and AWS have signed a strategic collaboration agreement within which the two companies will work on joint roadmaps/solutions for the cloud; AWS will buy Trianz | Concierto in bulk for AWS partners to use for migrations; AWS will also recommend Concierto to their MSPs and finally, AWS Professional Services and Trianz have signed an agreement for joint solutioning and customer delivery. Read more: Trianz enters into a Strategic Collaboration Agreement with AWS to Revolutionize Cloud Adoption and Management (yahoo.com)

Given all this, Trianz is experiencing a significant demand for its SW platforms and consequent growth. To support this growth, Trianz has recently raised private equity capital to scale the company over the next several years (Trianz Announces Strategic Growth Capital Investment by Capital Square Partners (prnewswire.com). It is now bolstering its senior and mid-level leadership with top talent across GTM, Engineering, Services, and Partnership organizations. We are seeking leaders driven by our purpose - to help customers accelerate digital transformations and build the next generation software and services organization.

Trianz | Accelerating Digital Evolution

Leaders in Product Engineering, Data & Analytics Consulting, APPS & Experience Consulting, Hybrid Cloud Consulting, IT infrastructure services, managed services and IT security consulting.

About the Role:

We are looking for a passionate and creative Employer Branding professional to build and strengthen our employer brand, both internally and externally. This role will play a critical part in positioning our organization as an employer of choice by crafting compelling narratives, driving engagement, and executing innovative branding campaigns.

Key Responsibilities

Employer Brand Strategy

• Design and execute a comprehensive employer branding strategy aligned with business and talent objectives.
• Partner with HR, Marketing, and Business Leaders to strengthen the company's talent value proposition (EVP).

Talent Marketing & Campaigns

• Conceptualize and run high-impact campaigns to attract top talent across digital, social media, events, and employee advocacy programs.
• Create engaging content (blogs, videos, case studies, employee stories) showcasing workplace culture, diversity, and employee success stories.

Digital & Social Media Presence

• Manage and grow the company's presence on platforms like , Instagram, Glassdoor, and other talent forums.
• Track social and digital analytics to measure effectiveness and optimize campaigns.

Employee Engagement & Advocacy

• Design initiatives to drive internal engagement, recognition programs, and employee ambassador programs.
• Partner with internal communications to promote company culture and values consistently.

Events & Partnerships

• Plan and execute employer branding events (career fairs, webinars, campus engagements, hackathons).
• Build partnerships with universities, industry bodies, and external agencies for brand visibility.

Data & Insights

• Monitor employer brand metrics (talent attraction, application quality, Glassdoor/ reviews).

Key Skills & Competencies

• Strong understanding of employer branding, recruitment marketing, or corporate communications.
• Hands-on experience in content creation, storytelling, and campaign management.
• Proficiency in digital & social media marketing tools and analytics.
• Ability to collaborate cross-functionally with HR, Marketing, and Business teams.
• Strong communication, presentation, and project management skills.
• Creative mindset with attention to detail and results-driven execution.