Penthara Technologies

We are seeking a dynamic and results-driven Digital Marketing Specialist to join our team.

The ideal candidate will have hands-on experience in managing digital campaigns, social media, SEO, email marketing, and lead generation.

You will play a key role in driving brand awareness, engagement, and qualified leads through strategic digital initiatives.

From an attitude perspective, these attributes would be a great fit for us:

Humility.

Honesty.

Empathy.

Creativity.

Team player.

Growth mindset.

Shift Timings:

Evening Shift 5:00PM to 02:00AM IST (Non Negotiable, We work mostly with US customers in EST Time - Manage and schedule social media content to drive engagement and community interaction.

- Plan and execute digital campaigns including webinars, newsletters, and outreach initiatives.

- Apply on-page, off-page, and technical SEO strategies to boost search engine rankings.

- Track and analyze campaign performance using Google Analytics and suggest improvements.

- Generate leads through digital outreach, email marketing, and paid/organic campaigns.

- Maintain and optimize lead data in HubSpot or equivalent CRM for better marketing-sales alignment.

- Design and manage email campaigns via Mailchimp or Mautic to maximize engagement.

- Collaborate with cross-functional teams to align marketing efforts with business goals.

- Write SEO-optimized blogs to increase organic traffic and search visibility.

- Use tools like Hoot suite or Buffer for social media scheduling and automation.

- Leverage Apollo or similar tools to identify and engage potential leads.

- Possession of certifications in Google Ads, HubSpot, or similar platforms is a - 3-4 years of experience in digital marketing.

- Proficiency with tools like Google Analytics, HubSpot, Mailchimp,Hoot suite, Buffer, and Apollo.

- Strong understanding of SEO, SEM, and content marketing.

- Excellent written and verbal communication skills.

- Ability to manage multiple projects and meet deadlines.

- Google Ads, HubSpot, or other digital marketing certifications are a plus.

- Knowledge in Microsoft 365 & Azure licensing is a must.

Benefits

- Opportunity to work on cutting-edge cloud technologies.

- Collaborative and innovative work culture.

- Competitive compensation and benefits package.

- Career growth and certification support.