Brand Manager

About Company -

Stonelam Surfaces LLP is the result of the coming together of two giants in the building materials industry, Stonex India Pvt. Ltd., India's foremost destination for exquisite imported marble and natural stones, and Laminam Spa Italy, the world leader in surface skin technology. The company has been specially created to push the boundaries of the decorative surfaceindustry, with its revolutionary productStonelam.

Stonelam leverages the latest technology and design innovations to give a product that is unlike any in the market today. With the size of 3x1 meter, 3x1.2 meter, and 3.24x1.62meter and at just 3mm, 5mm and 12mm thickness, it not only qualifies as the largest and slimmest tile in the market, but this unique form factor also opens up a plethora of possibilities. From exterior to interior walls, furniture to floors, and bathrooms to kitchens, to even pools and splashbacks, Stonelamwith its huge range of designs, can add a new dimension in style and elegance.

Role -

We are looking for a strategic and driven Brand Manager to take full ownership of the Stonelam brand. This role goes beyond day-to-day marketing, it involves shaping the brand's direction, leading a team, and building meaningful engagement with the architecture and design community.

You will be responsible for leading brand-building initiatives across channels, driving campaigns that strengthen Stonelam's positioning in the market, and ensuring consistent communication across all touchpoints. With a strong focus on collaboration, you'll work closely with internal teams and external partners to deliver impactful results.

This is a key leadership role for someone who is not just execution-focused but also brings a long-term, strategic mindset to grow and evolve the Stonelam brand

Key Responsibilities

1. Brand Leadership & Strategic Ownership

• Lead the brand strategy and positioning for the Stonelam Facade vertical, ensuring alignment with overall business goals.
• Drive innovative brand-building initiatives across ATL, BTL, digital, and on-ground channels.
• Take complete ownership of marketing calendars, launch plans, and campaign execution.
• Track brand performance and implement data-driven improvements.

2. Team & Stakeholder Management

• Manage and mentor a team of Assistant Brand Managers / Marketing Executives, fostering a culture of creativity, accountability, and performance.
• Collaborate closely with sales, design, product, and leadership teams to align on strategy and execution.
• Serve as the key point of contact for agencies, vendors, and external partners.

3. Architect & Influencer Engagement

• Conceptualize and lead architect-focused engagement programs – from curated events to immersive experiences.
• Build and sustain relationships with key architects, influencers, and design voices.
• Represent the brand at industry events, exhibitions, and networking forums.

4. Media, PR & Content Oversight

• Develop PR and media strategies with internal teams and external agencies.
• Oversee storytelling and content creation across channels – print, digital, and social.
• Ensure brand messaging is consistent, aspirational, and aligned with Stonelam's design ethos.

5. Retail & On-ground Activation

• Drive retail visibility and in-store experience enhancements for the Kitchen range.
• Work with the design and retail teams to create impactful product displays and demo experiences.

Skills & Qualifications

• Bachelor's degree in Marketing, Business, Communication, or related field
• 6–9 years of relevant experience in brand management, preferably in premium design, lifestyle, interiors, or consumer goods.
• Proven track record in team management and cross-functional leadership.
• Excellent communication, storytelling, and stakeholder management skills.
• Deep understanding of branding, consumer behavior, digital marketing, and media planning.
• Highly organized, creative, and strategic thinker with a hands-on, execution-focused mindset.

URL : Website www.stonelam.com

http://www.laminam.it/en/home/

https://www.linkedin.com/company/stonex-india-private-limited?