
Area Manager
3 days ago
The Area Manager
Role & Commercial Execution
- Drive store-level sales by implementing seasonal visual merchandising and layouts as per brand guidelines.- Monitor daily sales performance across stores; support store teams with corrective actions where needed.
- Assist in merchandise planning and provide inputs to improve assortment and stock mix.
- Leverage local store data (footfall, conversion, product performance) to support revenue growth.
- Ensure timely execution of promotions, markdowns, and pricing Operations & Compliance
- Ensure operational consistency and compliance with standard operating procedures.- Conduct frequent store visits to assess stock accuracy, service standards, and visual merchandising.
- Support store openings and minor refurbishments within the assigned area.
- Guide stores in implementing marketing and brand initiatives at the ground level.
- Ensure stores comply with audit, hygiene, and mystery shopper & Cost Control
- Review store-level P&L reports with managers and identify cost-saving opportunities.- Monitor key expense heads such as manpower, utilities, and consumables.
- Recommend and oversee small-scale store maintenance or repair spends within approved limits.
- Ensure shrinkage is minimized by reinforcing stock management processes and loss prevention Management & Support
- Supervise and support Store Managers in day-to-day operations.
- Act as a coach to build team capability and ensure optimal staffing across stores.
- Encourage recognition and accountability, promoting a positive work environment.
- Collaborate with HR to support hiring, onboarding, and training within the Service & Brand Standards
- Promote a strong customer-first culture across all stores.- Review store feedback and customer complaints to drive service improvements.
- Maintain brand integrity through consistent store presentation, grooming, and adherence to VM Deliverables
- Achievement of sales and service metrics across the area.- Strong store-level operational compliance and SOP adherence.
- Improved profitability through cost controls and low shrinkage.
- Engaged and trained teams with high performance and low attrition.
- Positive customer experience and consistent brand & A minimum of 5-7 years of experience in retail management, with a minimum of 2 years in a multi-store or area management A Bachelor's and Master's degree in Business Administration, Management, or a related field is preferred.
(ref:iimjobs.com)-
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