Park+ - Senior Manager - OEM Business

3 weeks ago

Gurugram, India Park+ Full time

Park+ is a Sequoia/Matrix backed startup building the Super-app for car users. We are solving day-to-day problems faced by car users and hence, bringing delight back to car ownership.

In just over 24 months of our existence, Park+ has now grown to 2 M+ customers. We have the highest rated. Park+ allows users to discover, book and pay for Parking at 1 lac+ parking slots across 8 cities in India. We are also the largest Fastag issuer in the passenger vehicle space.

We have built technology-led solutions for parking, FasTag and access control in malls, corporate parks & apartments. These are deployed at prominent locations including Blackstone (Mumbai), Airtel HO (Gurgaon), One BKC (Mumbai), Select City Walk (Saket, Delhi), 1500+ residential apartment gates. Up to 12% cars across top metros and 6% of all cars in India are already on Park+ platform.

About the Team and Investors:

The team is led by Mr Amit Lakhotia who is an alumnus of IIM Ahmedabad and NSIT. He is credited with building Paytm's payments business from scratch to become the largest transacting digital platform in India Besides, Amit joined MakeMyTrip and Tokopedia at a very early stage and built significant sized businesses in these unicorns. We have 350+ employees on roll who have already joined our exciting journey. Park+ has raised USD 55Mn from marquee investors including Sequoia Capital and Matrix Partners, as well as from seasoned individual investors - Ashish Hemrajani (BookMyShow), Deep Kalra (MakeMyTrip), Kunal Shah (Cred) and Kunal Bahl (Snapdeal).

Park+ is working deeply with the top car manufacturers in India across verticals such as Marketing, Corporate Communications, Product planning, Business & Strategy, R&D, Strategic Sourcing Unit etc.

About the Role:

This role will be a good mix of strategy and execution. You will have the opportunity to turn your ideas into initiatives, running with them and helping drive strategic decisions to help the business perform more efficiently and at scale. You will be responsible for owning and driving key marketing initiatives with OEMs.

This role would be critical in establishing and growing the relationship of Park+ with automotive OEMs. Engage automotive OEM customers across functions of Marketing and Corporate Communications to identify areas of interest and devise potential avenues for Performance Marketing, Lead Generation, and all possible marketing initiatives.

- Get Park+ registered as a preferred and exclusive partner for Marketing events such new product release, media drive events, lead generation, and performance marketing.

- Get the strategic projects approved and kick-started in the minimum turn around time.

- Program manage delivery of new solution project roll-out - Manage internal stakeholders and driving the numbers for all marketing initiatives.

- Co-develop GTM strategy for any new model launch at respective OEM customers.

- Brainstorm with customers to conceptualise new-to-world marketing intiatives.

Candidate Profile

- 2-5 years of professional work experience

- Strong network connect in the 2W/4W OEM space in Marketing and Corporate Communication verticals Eg: Hyundai, Maruti, MG, Tata, Mahindra, Kia, Toyota, Honda, Hero, Ather, Piaggio, TVS etc.

- In-depth understanding of how auto manufacturers working ways.

- MBA School background preferred (not mandatory)

- The role is based out of Gurgaon and might involve occasional travel to Chennai, Pune, Blr

(ref:iimjobs.com)

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