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Senior Brand Manager
1 week ago
Role & responsibilities:
- Marketing Strategy: Assist in the development and implementation of marketing strategies to promote OPPO products and enhance brand awareness.
- Campaign Execution: Work closely with cross-functional teams to execute marketing campaigns, including planning, coordination, and monitoring of campaign performance.
- Market Research: Conduct market research and competitor analysis to identify trends, opportunities, and challenges in the smartphone industry.
- Content Development: Collaborate with the cross functional teams to create engaging and relevant marketing materials, including social media content, videos and static posts, and promotional materials.
- Analytics and Reporting: Analyze marketing data to evaluate the success of campaigns, track key performance indicators, and provide insights for continuous improvement.
- Brand Management: Contribute to building and maintaining the OPPO brand image through consistent messaging and innovative marketing initiatives.
Preferred candidate profile:
- Minimum 8 years of experience into product marketing and product launches
- Masters in Marketing, Business Administration, or a related field.
- Strong passion for technology and a deep understanding of the smartphone market.
- Excellent communication and interpersonal skills.
- Analytical mindset with the ability to interpret data and make informed decisions.
- Proactive and self-motivated with a strong desire to learn and grow.
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