Assistant Brand Manager

2 weeks ago

Gurugram, India Wellbeing Nutrition Full time

Job Overview


We are looking for an experienced Brand Manager to help us build our brand and raise brand awareness. You’ll work across all levels and departments of our organisation to find what makes us unique and communicate it to the world.


Responsibilities

  1. Translate brand elements into plans and go-to-market strategies
  2. Monitor market trends, research consumer markets and competitors’ activities
  3. Oversee new and ongoing marketing and advertising activities
  4. Monitor product distribution and consumer reactions
  5. Manage daily coordination between different verticals
  6. Liaise with senior marketing and other managers to understand marketing goals
  7. Engage in research to gain relevant information including competitors, pricing and target markets
  8. Work with others to develop and implement branding and marketing strategies
  9. Present marketing and branding ideas to senior managers


Qualifications

  1. Bachelor's degree in marketing, communications, or a related field
  2. Minimum 2 years of Relevant Experience
  3. Knowledge of branding and communication
  4. Up-to-date with latest trends and marketing best practices
  5. Knowledge of online tools and digital advertising strategies, such as PPC campaigns and web banners for effective target audience outreach
  6. Expertise in collecting, interpreting and analysing data accurately to make decisions effectively
  7. Creative mindset with the drive to develop innovative ideas that support business objectives.
  8. Organisational skills with the capability to manage complex tasks while working under pressure.
  9. Strategic thinking – capable of making informed decisions aligned with organisational goals.
  10. Proficiency in MS Office Suite (Word, Excel, PowerPoint).

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