Assistant Brand Manager
2 weeks ago
Roles and Responsibilities
- Responsible for overall Brand business delivery.
- Planning the Brand growth plan for the year and execution elements therein including all ATL & BTL activities
- Driving execution in year as per agreed Brand Activation Calendar
- Working with agency partners and internal stakeholders to carry out marketing interventions to achieve the brand objectives.
- Monitor and track brand performance, health, and imagery through monthly, quarterly, and annual data analysis.
Desired Candidate Profile
- Minimum Master’s in Business Administration (MBA) from reputed institute.
- At least 2-3 years’ experience in Brand Management.
- FMCG industry experience a must.
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