Copywriter (Assistant M.)

1 month ago


Gurugram, India airtel Full time

Airtel touches the lives of almost 350+ million people every day through SMS, App, Retail stores, general trade outlets, digital media, social, outdoor, radio, print and TV. Here, you have the power to see the impact you are making at a scale like never before.

We are a fun-loving, energetic and fast growing company that breathes innovation and strives to give an unparalleled experience to our customers and win them for life. Here, we put our customers at the heart of everything we do.

If you are passionate, curious and have a creative approach, then grab an experience of working with the best minds in the business, to deliver solutions that truly enrich the lives of millions.


Who are we looking for?

We're looking for a Senior Copywriter, with a creative portfolio to match, who is capable of converting strategic thinking into creative, consumer-facing ideas. You must have a deep understanding of consumer behavior and must use insights to craft fresh, exciting, and effective communication.


Roles and responsibilities of this role include:

  • Understanding business problems and coming up with creative solutions.
  • Writing creative Film scripts for all Airtel businesses.
  • Generating creative ideas for key Brand Campaigns.
  • Crafting Copy for Performance Marketing
  • Experimenting with Copywriting principles to improve the quality.
  • Collaborating with the design team/art team to push the boundaries of creativity.


Experience and Qualification:

  • Minimum 3 years of experience as a Copywriter
  • Preferable Graduate/Post Graduate Degree in English Literature / Advertising or Journalism
  • Experience with Media/Advertising agencies is an added advantage
  • Should have a good command over English and Hindi


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