Copywriter

4 weeks ago

Gurugram, India Publicis Groupe Full time

Job Description

Your responsibilities as Copywriter / Associate Copywriter:

Seeking a Content Manager to join our team and support our efforts in building full Performance picture across the Publicis Groupe. The Content Manager will be responsible for curating performance content, including sourcing, archiving, writing and editing articles on multiple Performance Marketing topics. The ideal candidate will have a strong understanding of the industry and be able to identify opportunities for our content to stay ahead of the curve. Key Accountability:

• You will play a pivotal role in ensuring that product, promotional, informational and thought leadership content is presented in an effective manner, in line with brand guidelines and industry trends

• Assisting with building the Performics Hub by gathering and archiving performance related materials

• Streamlining information requests and our responses to the markets

• Contributing to the Global Performance Marketing Community on our internal Marcel platform by helping source and QA articles from across the business

• Helping to build a content calendar and a pipeline for the Global Performance Marketing Community

• Contributing to the revamp of our external website by updating copy on Performance BU and offering

• Collaborate with the rest of the Global Performance team to make sure the content that is being created aligns with the market requests and business objectives

Qualifications

The Criteria

• Bachelor's degree in Marketing, English, Business or a related field (or equivalent work experience)

• Desirable: Knowledge of the Performance Media Industry and related sub-sectors.

• Excellent written English and editing skills, with impeccable grammar and attention to detail • Experience in transforming complex topics or content into easy-to-digest and understandable content formats

• 6-8years of relevant experience in content / copy-writing

• Ability to provide constructive feedback and guidance to content producers/writers

• Previous experience creating and managing content calendars

• Excellent communication and interpersonal skills to collaborate with content team and stakeholders of different level across the Groupe

• Ability to work effectively in a team environment

• Self-starter with strong organizational skills and ability to manage multiple projects simultaneously

• Proficiency in Word, Excel, and other relevant software

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