Moglix.com - Senior Manager - Performance Marketing

4 weeks ago

Noida, India Moglix Full time

Role Details:

Function: SME Online| Digital Marketing

Location: Noida Sector 125

Designation: Sr. Manager- Performance Marketing

Key Role-related Skills:

(a) Affiliate Marketing

(b) Digital Marketing & Google Analytics

(c) Performance Marketing

Role Objective:

This role demands the candidate to be a go-getter who has a knack for problem-solving and growth hacking. The role requires acumen of managing marketing budgets. Optimization of marketing campaigns in an effective manner

Role Responsibilities:

- Setting up effective planning and strategizing marketing activities for Moglix through web & app

- Optimize & create marketing campaigns across channels (Google, Facebook, Criteo etc.) to achieve the targeted RoAS (Return on Advt. Sales)

- Process implementation, including defining and tracking performance

- Optimization and bid management of PPC campaigns

- Analyze Clicks and Conversion data, ad expenses and ROI

- In-depth knowledge & understanding of e-commerce digital marketing (including shopping Ads)

- Manage & execute App campaign for Moglix targeting increasing the active user base

Work Experience:

(a) Marketing professional having above 5 to 9 years of digital marketing experience.

(b) Understanding of various online marketing channels (Like - Ad words, Facebook Ads, LinkedIn ads, Twitter ads, email, SEM, contextual, affiliate, etc.)

Knowledge/ Skills:

(a) Excellent communication skills.

(b) In-depth knowledge & understanding of e-commerce. digital marketing (including shopping Graduation from a reputed institute

MBA from a reputed institute

(ref:iimjobs.com)

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