Salesforce CDP and Interaction Studio Specialist

1 day ago

New Delhi, India dentsu Full time

Position Overview:We are seeking a highly skilled Salesforce CDP and Interaction Studio Specialist to join our team. The ideal candidate will be responsible for managing and optimizing our customer data platform and ensuring seamless customer interactions through personalized experiences. This role involves working closely with marketing, IT, and customer service teams to drive data-driven strategies and enhance customer engagement. Key Responsibilities: Salesforce CDP Management: Implement and manage Salesforce CDP to unify and segment customer data from multiple sources. Ensure data accuracy, cleanliness, and compliance with data governance and privacy regulations. Develop and maintain data integration processes between Salesforce CDP and other systems (CRM, marketing automation, etc.). Interaction Studio Optimization: Configure and optimize Salesforce Interaction Studio to deliver personalized customer experiences across various channels (web, email, mobile, etc.). Develop and execute real-time interaction strategies to enhance customer journeys and drive engagement. Monitor and analyze interaction data to identify trends, insights, and opportunities for improvement. Collaboration and Strategy: Work closely with marketing, sales, IT, and customer service teams to align CDP and Interaction Studio initiatives with business goals. Develop and execute data-driven marketing strategies and campaigns based on insights derived from customer data. Provide training and support to team members on using Salesforce CDP and Interaction Studio effectively. Reporting and Analysis: Create and maintain dashboards and reports to track key performance indicators (KPIs) related to customer data and interactions. Conduct regular data analysis to measure the effectiveness of personalization efforts and make data-driven recommendations for improvement. Stay updated with the latest trends and best practices in CDP and customer interaction management. Qualifications: Bachelor’s degree in marketing, Computer Science, Information Technology, or a related field. Proven experience with Salesforce CDP and Interaction Studio (certifications are a plus). Strong understanding of data management, data integration, and data governance principles. Proficiency in marketing technologies and tools, including CRM, marketing automation platforms, and analytics tools. Excellent analytical and problem-solving skills with a keen eye for detail. Strong communication and collaboration skills to work effectively with cross-functional teams. Ability to manage multiple projects and prioritize tasks in a fast-paced environment. Preferred Skills: Experience with SQL, data visualization tools (e.g., Tableau, Power BI), and programming languages (e.g., Python, R). Knowledge of digital marketing strategies and customer journey mapping. Familiarity with privacy regulations (e.g., GDPR, CCPA) and their impact on customer data management. Certification in Salesforce CDP and Interaction Studio. What We Offer: Competitive salary and benefits package. Opportunities for professional growth and development. A collaborative and innovative work environment. The chance to make a significant impact on customer experience and business outcomes.

  • Marketing Cloud Integration Studio Developer

    3 weeks ago

    Delhi, Gurugram, India Heptarc Technology Solutions Private Limited Full time

    Job Description Title - Marketing Cloud Integration Studio Developer (Manager) Job Description: - Work with data integration technologies to design and implement new solutions and processes for clients to support new customer experience strategies - Identify data points required to enable use cases - Analyze data for usability in CDP - Identify data...

  • Salesforce Marketing Cloud Specialist

    4 weeks ago

    New Delhi, India Value Innovation Labs Full time

    Job Title: Salesforce Marketing Cloud Specialist with 10 yrs experienceOnsite in, Bangalore-KA-IndiaShift 02.00 pm IST to 10.30 pm ISTImmediate joiners will be preferred.Job Summary: We are seeking a skilled and innovative Salesforce Marketing Cloud Specialist to lead our marketing automation and campaign execution efforts. The ideal candidate will be...

  • Salesforce Marketing Cloud Practice Lead

    1 week ago

    New Delhi, India Myridius x Aethereus Full time

    About the RoleWe are looking for a Salesforce Marketing Cloud Practice Lead to drive our Salesforce Marketing Cloud initiatives and establish thought leadership within the marketing technology space. The ideal candidate will combine strong business acumen, marketing domain expertise, and Salesforce Marketing Cloud technical understanding. This individual...

  • Salesforce Data Cloud

    1 week ago

    New Delhi, India Best Infosystems Ltd. Full time

    Salesforce Data Cloud (CDP)_Full-Time (Permanent)_Mumbai - Mahalakshmi (preferred) / PuneJob Title: Salesforce Data Cloud (CDP) - Highest PriorityType: Full-Time (Permanent)Location: Mumbai - Mahalakshmi (preferred) / PuneMode: Work from OfficeExperience: 3 to 6 yearsJoining: ImmediateShift: GeneralThis is our top priority right now, so we need profiles with...

  • Senior Salesforce Developer

    1 week ago

    New Delhi, India Synechron Full time

    Greetings,We have immediate opportunity for Marketing Cloud & Salesforce Specialist – 8-10 yearsSynechron– MumbaiJob Role: Marketing Cloud & Salesforce SpecialistJob Location: MumbaiAbout SynechronWe began life in 2001 as a small, self-funded team of technology specialists. Since then, we’ve grown our organization to 14,500+ people, across 58 offices,...

  • Salesforce Data Cloud

    7 days ago

    New Delhi, India Best Infosystems Ltd. Full time

    Salesforce Data Cloud (CDP)_Full-Time (Permanent)_Mumbai - Mahalakshmi (preferred) / Pune Job Title: Salesforce Data Cloud (CDP) - Highest Priority Type: Full-Time (Permanent) Location: Mumbai - Mahalakshmi (preferred) / Pune Mode: Work from Office Experience: 3 to 6 years Joining: Immediate Shift: GeneralThis is our top priority right now, so we need...

  • Salesforce Business Analyst/Client Manager

    4 days ago

    New Delhi, India Pashtek • Salesforce and SAP Partner Full time

    Location: Chennai, India — Onsite (Work from Office)Shift: 2nd Shift (IST) with strong US time-zone overlap (Mon–Fri)Company: PashtekExperience: 4–8+ years (client-facing)Comp: Competitive + performance bonus (DOE) + shift allowanceStart: ASAPAbout the RolePashtek is hiring a Salesforce Business Analyst / Client Manager to serve as the primary point of...

  • Salesforce Marketing Cloud Developer with CDP

    9 hours ago

    Delhi, India PineQ Lab Technology Full time

    Job Title: Salesforce Marketing Cloud Developer with CDPLocation: Coimbatore, Hyderabad, Kolkata, BengaluruRoles & ResponsibilitiesWork independently and progressively develop into a Subject Matter Expert (SME).Participate actively in team discussions and contribute to technical decision-making.Provide solutions to application-related problems and support...

  • Salesforce Developer

    1 day ago

    New Delhi, India DBiz.ai Full time

    Job Title: Salesforce Marketing Cloud SpecialistOverviewWe are seeking a highly skilled Salesforce Marketing Cloud (SFMC) Specialist to lead the technical design, integration, and optimization of enterprise-scale marketing automation. This role is purely technical, with a focus on platform scalability, governance, and innovation — not day-to-day campaign...

  • Salesforce Marketing Cloud platform- Sr Engineer

    3 weeks ago

    New Delhi, India Prudent Technologies and Consulting, Inc. Full time

    POSITION OVERVIEW:As a key member of the Marketing Automation team, this role supports the development of the Salesforce Marketing Cloud platform to enable the effective and efficient execution of marketing programs. This is achieved through data management, configuration, integrations, and development. The Salesforce Marketing Cloud Developer is responsible...