Tacticone - Product Marketing Specialist

3 weeks ago

Pune, Maharashtra, India Tactic One Full time

About Erlin

Discovery has changed. AI platforms like ChatGPT, Google, and Perplexity now shape how people find, compare, and choose products. Erlin is built for this shift. We track how your brand appears across AI interfaces, analyze representation, and use intelligent agents to optimize everything-from content and structure to brand voice. Our goal is simple: help brands stay visible and relevant in an AI-first world.

What We're Looking For:

We're on the hunt for a Product Marketing Specialist who doesn't just market a product-but lives and breathes it. You'll be the driving force in positioning our AI product, building awareness, and most importantly, generating qualified leads that translate into business. We aren't focused on traditional credentials or X years of experience. What matters to us is your ability to market a product, your mindset, and your drive to figure things out without waiting for instructions.

Key Responsibilities:

- Develop and execute go-to-market strategies for our AI-powered SEO platform.

- Create compelling product messaging and positioning for different customer segments.

- Plan and implement lead generation campaigns using both organic and paid channels.

- Work independently to discover, test, and optimize new marketing opportunities and channels.

- Own the end-to-end funnel from awareness to conversion.

- Collaborate with designers, content creators, and the tech team for campaign execution.

- Regularly analyze and report on campaign performance with actionable insights.

What We Expect from You:

- Proven ability to promote or market a product, especially SaaS or digital tools (agency background is a plus but not required).

- Self-starter with a proactive and experimental mindset-you figure things out when answers aren't available.

- Excellent communication and storytelling skills.

- Ability to work autonomously and take full ownership of marketing tasks.

- Comfortable working in a fast-moving, founder-led environment with minimal supervision.

Bonus Points if You Have:

- Experience marketing to SaaS or D2C audiences.

- Knowledge of the SEO/CRO landscape.

- Familiarity with marketing automation tools, analytics, and CRM platforms.

Why Join TacticOne?

- Be part of an innovative team building a category-defining AI SEO product.

- Work with international brands and expand your global marketing experience.

- High ownership, no micro-management.

(ref:iimjobs.com)

  • 3 Days Left Shopify Developer

    4 weeks ago

    Pune, Maharashtra, India Tactic one Full time

    Title: Shopify DeveloperExperience: 2–3 years of relevant experience (including Shopify App Development)Location: Baner, PuneWork Type: Work from Office (with flexibility)About UsTacticOne is redefining Organic Search as the most scalable and cost-effective marketing channel for DTC, E-Commerce, and B2B brands. We are a strategy-first SEO & Content...

  • Product Sales Specialist

    4 weeks ago

    Pune, Maharashtra, India Tata Tele Business Services (TTBS) Full time

    Job DescriptionTata Tele Business Services is looking for Product Sales Specialist - Voice to join our dynamic team and embark on a rewarding career journey.- Develop and implement sales strategies for voice products.- Identify and pursue new sales opportunities and markets.- Build and maintain relationships with customers and partners.- Monitor sales...

  • Product Development Specialist

    2 days ago

    Pune, Maharashtra, India beBeeProductDevelopment Full time ₹ 15,00,000 - ₹ 20,00,000

    Product Development SpecialistWe are seeking a highly skilled and experienced Product Development Specialist to join our team. As a key member of our product development team, you will be responsible for delivering high-quality products that meet customer needs.Job Description:Develop and implement product strategies to drive business growth.Collaborate with...

  • Product Marketing Specialist

    3 days ago

    Pune, Maharashtra, India Loop Health Full time

    Job DescriptionWe are looking for a skilled Product Marketer with expert-level proficiency in WebEngage/Clevertap or MoEngage to assist in developing, implementing, and optimizing marketing campaigns across various channels. The ideal candidate will have a strong understanding of marketing principles, excellent analytical skills, and the ability to...

  • Cardiovascular and Diabetes Product Specialist

    4 days ago

    Pune, Maharashtra, India beBeeProduct Full time ₹ 1,50,00,000 - ₹ 2,00,00,000

    Job Title: Cardiovascular and Diabetes Product SpecialistWe are seeking a skilled professional to promote and sell cardiovascular and diabetes-related products to healthcare professionals. The role involves building strong relationships with customers and achieving sales objectives in the assigned territory.Key Responsibilities:Promote and detail...

  • Product Growth Specialist

    2 days ago

    Pune, Maharashtra, India beBeeMarketing Full time ₹ 10,00,000 - ₹ 20,20,000

    Are you a strategic thinker with a passion for product growth?About the RoleWe are seeking a skilled Product Marketing Specialist to drive our product's success by creating and executing marketing campaigns that captivate our audience.The ideal candidate will collaborate with cross-functional teams to develop strategies that align with business objectives....

  • Product Operations Specialist

    1 day ago

    Pune, Maharashtra, India beBeeProduct Full time ₹ 20,00,000 - ₹ 25,00,000

    Product Operations SpecialistWe're seeking a highly skilled Product Operations Specialist to join our team. As a key member of our operations team, you will be responsible for optimizing processes from ideation to execution, aligning them with user expectations and company goals.Key Responsibilities:Process Optimization: You will analyze and optimize our...

  • Marketing Specialist

    5 days ago

    Pune, Maharashtra, India beBeeDigital Full time ₹ 9,00,000 - ₹ 12,00,000

    About the Role:We are seeking a skilled Digital Marketing Specialist to drive advertising campaigns and optimize performance.Key Responsibilities:Monitor daily campaign metrics, analyze data, and make informed decisions to improve ROI.Develop keyword strategies, bid methods, and targeting approaches.Analyze key metrics such as ACOS, ROAS, CTR, and...

  • Production Operations Specialist

    3 days ago

    Pune, Maharashtra, India beBeeData Full time ₹ 14,99,999 - ₹ 19,99,999

    Job Title: Production Operations SpecialistWe are seeking a skilled Production Operations Specialist to join our team. The successful candidate will be responsible for ensuring the smooth operation of our production systems, providing timely support and issue resolution.

  • Product Design Specialist

    2 days ago

    Pune, Maharashtra, India beBeeDesign Full time

    Job Title: Product Design Specialist The role of a Product Design Specialist is pivotal in the creation and development of innovative products. As a key member of the design team, you will be responsible for overseeing the conception and realization of product designs, ensuring they meet the required standards and specifications.Your primary focus will be...