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Miles Education

2 months ago


Bengaluru, India Miles Education Full time

About Us:


The global talent landscape has critical gaps, but at Miles Education, we're not just filling these voids - we're actively building pathways to a brighter future. Driven by our mission to empower businesses and enable talent, we tackle critical workforce shortages and skill gaps across sectors such as accounting, business, healthcare and technology.


Outcomes First: We don't believe in cookie-cutter education. We start by analyzing industry needs, then meticulously craft transformative learning pathways that prime talent for success.


Accounting: Through Miles Talent Hub, we address the accountant shortage in the U.S. by creating unique pathways for talent from both India and the U.S. Our initiatives like the Miles STEM Pathway and Miles CPA Pathway ensure that we equip accountants with the credentials and experience needed to excel in the global marketplace.


Business: We revolutionize traditional education by integrating essential liberal arts as well as tech skills to develop well-rounded, future-ready business leaders.


Healthcare: Leveraging the capabilities of Miles Talent Hub, we tackle the shortage of nurses and healthcare professionals in the U.S. by developing innovative pathways for global talent. This strategic approach helps fill immediate needs and builds a sustainable talent pool.


Technology: Through our joint venture with Futurense Technologies, we ensure that Indian tech talent not only thrives but leads in the new, tech-driven AI era.


A Force to be Reckoned With: With a dynamic team of over 700 professionals across India, US and globally, Miles Education stands as a beacon of opportunity and transformation. Our influence extends through a vast alumni network of over 70,000, partnerships with more than 100 universities, and collaborations with a staggering 600+ MNCs and corporations. We operate multiple training centers across the globe, establishing us as a powerhouse in education and talent and Ballistic: We're a self-made success story, focusing steadfastly on fundamentals and outcomes rather than external fundraising. Growing at an astonishing CAGR of 70%+ and distinguished as one of the few profitable edtech companies in India, we are poised for substantial growth. Our target for the current fiscal year is a revenue of over $45 million (INR 375 crores +). Our robust financial health underscores our commitment to sustainable innovation and leadership in the educational sector.


Miles is More Than Education, It's a Revolution: As the flagbearer of talent, we believe in bold solutions and transformative pathways to success. At Miles Education, we're transforming education into a powerful catalyst for opportunity, fostering an exceptionally skilled workforce poised to conquer global challenges


Join us if our virtues resonate with you:


- Hustle & Hard Work: We embrace relentless dedication to our mission, proudly working six days a week. This hustle culture is not just about putting in hours; it's about putting our heart into what we love to do.


- Empathy & Emotional Intelligence: We believe that true strength lies in understanding and compassion. By prioritizing emotional intelligence, we cultivate a nurturing and collaborative team culture. Valuing each other's perspectives not only strengthens our connections but also enhances our collective performance.


- Resilience to Change: Change is the only constant in our ever-evolving environment. We thrive on our ability to adapt swiftly and efficiently, turning challenges into opportunities.


- Ownership Mindset: We think and act like owners, taking accountability for outcomes. We lead by example, strive for excellence, and go the extra mile in service of our mission.


Role Overview: VP Branding


As the Vice President Branding, you will be responsible for developing and executing comprehensive branding strategies that strengthen our brand identity and resonate with our target audience. Leveraging your expertise in advertising, you will lead a team to create compelling campaigns that drive brand awareness, engagement, and loyalty across various Develop and implement comprehensive branding strategies that align with the company's overall objectives and vision.


- Lead the development and execution of integrated advertising campaigns across multiple channels, including digital, print, social media, and more.


- Define and maintain brand guidelines, ensuring consistency across all marketing materials and touchpoints.


- Collaborate with cross-functional teams to ensure brand messaging is integrated into all aspects of the business, including product development, customer experience, and communications.


- Lead, mentor, and manage a team of creative professionals, fostering a culture of innovation, excellence, and collaboration.


- Monitor industry trends, market insights, and consumer behaviour to adapt strategies and stay ahead of the competition.


- Oversee advertising budget allocation and performance metrics to ensure campaigns meet objectives and deliver Bachelor's degree in Marketing, Advertising, Communications, or related field; MBA or advanced degree preferred.


- Minimum of 9 years of progressive experience in branding and advertising, with a strong track record of successful campaigns and brand development.


- Proven leadership skills with experience managing and mentoring teams.


- Deep understanding of branding principles, market research, and consumer behavior.


- Strong creative and strategic thinking abilities with a results-oriented mindset.


- Excellent communication, negotiation, and presentation skills.


- Ability to work collaboratively across departments and with external partners.

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